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Planet Fitness PLNT Equipment — Total Revenue

Other product segments

Corporate-owned clubs
$143.86M+3.5%
Franchise
$102.86M+6.2%
National advertising fund revenue
$32.92M+44.5%

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Other financials

Income statement

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Revenue$365.2M+7.1%
Gross profit$300.7M+6.8%
Operating income$123.8M+20.9%
Net income$67.1M+15.6%
EPS (diluted)$0.87+26.1%

Balance sheet

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Cash & equivalents$371.2M-5.3%
Total debt$3.0B+13.4%
Total equity-$612.7M-286%
Total assets$3.0B-3.7%

Cash flow

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Operating cash flow$45.9M+4.5%
CapEx$41.9M+17.3%
Free cash flow$4.0M-51.3%

Valuation

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Market cap$4.05B-54.5%
Enterprise value$6.67B-40.1%
P/E17×-30.1×
P/S2.9×-4.2×

Profitability

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Gross margin81.7%-1.7pp
Operating margin30.9%+2.7pp
Net margin16.9%+1.8pp
FCF margin18.6%+2.2pp

Returns & leverage

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Return on equity-61.7%—
Debt / equity50.9×—
Current ratio1.6×-0.5×

Where this comes from

Reported directly by Planet Fitness in its filing.

Tagged under the XBRL concept us-gaap:RevenueFromContractWithCustomerExcludingAssessedTax.

The source filing: Planet Fitness’s 10-Q, filed August 6, 2026.

Filed
Aug 6, 2026, 4:17 PM EDT
Fiscal quarter
Q2 FY2026
Calendar quarter
Q2 2026
Accession
0001637207-26-000044
(in thousands, except per share amounts)Three Months Ended June 30, 2026Three Months Ended June 30, 2025Six Months Ended June 30, 2026Six Months Ended June 30, 2025
Franchise$102,856$96,877$205,105$190,117
National advertising fund revenue32,92222,78165,14044,721
Corporate-owned clubs143,862138,989284,484272,658
Equipment85,58382,232147,730110,045
Total revenue365,223340,879702,459617,541
Operating costs and expenses:
Cost of revenue64,49559,423109,83681,908
Club operations81,69877,437169,892159,117

Item 1. Condensed Consolidated Financial Statements

FAQ

What is Planet Fitness's equipment — total revenue?
Planet Fitness (PLNT) reported equipment — total revenue of $85.58M in Q2 2026.
How has Planet Fitness's equipment — total revenue changed year-over-year?
Planet Fitness's equipment — total revenue increased by 4.1% year-over-year, from $82.23M to $85.58M.
What is the long-term trend for Planet Fitness's equipment — total revenue?
Over 4 years (2021 to 2025), Planet Fitness's equipment — total revenue has grown at a 24.5% compound annual growth rate (CAGR), from $129.09M to $310.09M.
What does equipment — total revenue mean?
Measures the total gross income generated from the sale of fitness equipment to franchisees and corporate-owned locations. This metric is a primary indicator of the segment's market demand and its contribution to the company's top-line growth.

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