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Park National PRK Sales & Marketing
Sales & Marketing at other companies
Other financials
Where this comes from
Reported directly by Park National in its filing.
Tagged under the XBRL concept us-gaap:MarketingExpense.
The source filing: Park National’s 10-Q, filed August 7, 2026.
- Filed
- Aug 7, 2026, 4:15 PM EDT
- Fiscal quarter
- Q2 FY2026
- Calendar quarter
- Q2 2026
- Accession
- 0000805676-26-000061
| Line item | Three Months Ended June 30, 2026 | Three Months Ended June 30, 2025 | Six Months Ended June 30, 2026 | Six Months Ended June 30, 2025 |
|---|---|---|---|---|
| Furniture and equipment expense | 3,014 | 2,234 | 5,531 | 4,535 |
| Data processing fees | 15,113 | 11,021 | 28,254 | 21,550 |
| Professional fees and services | 8,731 | 7,395 | 25,559 | 14,702 |
| Marketing | 1,550 | 1,295 | 3,106 | 2,823 |
| Insurance | 1,986 | 1,667 | 4,060 | 3,353 |
| Communication | 1,400 | 941 | 2,825 | 2,143 |
| State tax expense | 1,529 | 1,350 | 2,896 | 2,536 |
| Amortization of intangible assets | 2,072 | 273 | 3,351 | 547 |
Item 1. Financial Statements
FAQ
- What is Park National's sales & marketing?
- Park National (PRK) reported sales & marketing of $1.55M in Q2 2026.
- How has Park National's sales & marketing changed year-over-year?
- Park National's sales & marketing increased by 19.7% year-over-year, from $1.3M to $1.55M.
- What is the long-term trend for Park National's sales & marketing?
- Over 4 years (2021 to 2025), Park National's sales & marketing has grown at a 0.0% compound annual growth rate (CAGR), from $6.07M to $6.07M.
- What does sales & marketing mean?
- Costs of selling products and services including sales force compensation, commissions, marketing campaigns, trade shows, and customer acquisition expenses.
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