Operating
Increase (Decrease) in Deferred Policy Acquisition Costs
Prudential Financial Increase (Decrease) in Deferred Policy Acquisition Costs decreased by 18.4% to $213.00M in Q1 2026 compared to the prior quarter. Year-over-year, this metric declined by 43.2%, from $375.00M to $213.00M. Over 4 years (FY 2021 to FY 2025), Increase (Decrease) in Deferred Policy Acquisition Costs shows an upward trend with a 3.9% CAGR.
Analysis
StatementCash Flow Statement
SectionOperating
CategoryGrowth
SignalContext dependent
VolatilityModerate
First reportedQ1 2013
Last reportedQ1 2026May 6, 2026
How to read this metric
An increase indicates high investment in new business acquisition, while a decrease suggests lower new business volume or higher amortization.
Detailed definition
This represents the change in capitalized costs associated with acquiring new insurance policies, such as commissions an...
Peer comparison
Standard for insurance companies; reflects the intensity of sales and marketing efforts.
Metric ID:
operating_increase_decrease_in_deferred_policy_acquisiti_eb5164Historical Data
20 periods
| Q2 '21 | Q3 '21 | Q4 '21 | Q1 '22 | Q2 '22 | Q3 '22 | Q4 '22 | Q1 '23 | Q2 '23 | Q3 '23 | Q4 '23 | Q1 '24 | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | Q4 '25 | Q1 '26 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Value | $215.00M | $120.00M | $756.00M | $201.00M | $156.00M | $164.00M | $201.00M | $205.00M | $180.00M | $215.00M | $269.00M | $273.00M | $241.00M | $268.00M | $329.00M | $375.00M | $282.00M | $297.00M | $261.00M | $213.00M |
| QoQ Change | — | -44.2% | +530.0% | -73.4% | -22.4% | +5.1% | +22.6% | +2.0% | -12.2% | +19.4% | +25.1% | +1.5% | -11.7% | +11.2% | +22.8% | +14.0% | -24.8% | +5.3% | -12.1% | -18.4% |
| YoY Change | — | — | — | — | -27.4% | +36.7% | -73.4% | +2.0% | +15.4% | +31.1% | +33.8% | +33.2% | +33.9% | +24.7% | +22.3% | +37.4% | +17.0% | +10.8% | -20.7% | -43.2% |
Range$120.00M – $756.00M
CAGR-0.2%
Avg YoY Growth+8.3%
Median YoY Growth+19.7%
Current Streak2 quarters decline
Increase (Decrease) in Deferred Policy Acquisition Costs at Other Companies
Frequently Asked Questions
- What is Prudential Financial's increase (decrease) in deferred policy acquisition costs?
- Prudential Financial (PRU) reported increase (decrease) in deferred policy acquisition costs of $213.00M in Q1 2026.
- How has Prudential Financial's increase (decrease) in deferred policy acquisition costs changed year-over-year?
- Prudential Financial's increase (decrease) in deferred policy acquisition costs decreased by 43.2% year-over-year, from $375.00M to $213.00M.
- What is the long-term trend for Prudential Financial's increase (decrease) in deferred policy acquisition costs?
- Over 4 years (2021 to 2025), Prudential Financial's increase (decrease) in deferred policy acquisition costs has grown at a 3.9% compound annual growth rate (CAGR), from $1.04B to $1.22B.
- What does increase (decrease) in deferred policy acquisition costs mean?
- The change in capitalized costs incurred to acquire new insurance contracts.