Business Segments · Deposits

Individual Life — Deposits

Prudential Financial Individual Life — Deposits decreased by 9.0% to $1.14B in Q1 2026 compared to the prior quarter. Year-over-year, this metric grew by 23.3%, from $924.00M to $1.14B. Over 4 years (FY 2021 to FY 2025), Individual Life — Deposits shows an upward trend with a 12.9% CAGR. This decline may warrant attention — for this metric, higher values are generally preferred.

Analysis

StatementSegment
CategoryGrowth
SignalHigher is better
VolatilityModerate
First reportedQ1 2021
Last reportedQ1 2026

How to read this metric

Higher deposits indicate strong sales momentum and customer trust in the company's investment products.

Detailed definition

Reflects the total inflows of capital from policyholders into investment-oriented insurance products, such as variable a...

Peer comparison

Comparable to 'Gross Premiums Written' or 'New Business Deposits' at other insurance firms.

Metric ID: pru_segment_individual_life_deposits

Historical Data

20 periods
 Q2 '21Q3 '21Q4 '21Q1 '22Q2 '22Q3 '22Q4 '22Q1 '23Q2 '23Q3 '23Q4 '23Q1 '24Q2 '24Q3 '24Q4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Value$662.00M$662.00M$662.00M$611.00M$657.00M$621.00M$638.00M$667.00M$822.00M$694.00M$789.00M$752.00M$861.00M$976.00M$1.14B$924.00M$1.04B$1.08B$1.25B$1.14B
QoQ Change+0.0%+0.0%-7.7%+7.5%-5.5%+2.7%+4.5%+23.2%-15.6%+13.7%-4.7%+14.5%+13.4%+16.7%-18.9%+13.0%+3.4%+15.9%-9.0%
YoY Change-0.8%-6.2%-3.6%+9.2%+25.1%+11.8%+23.7%+12.7%+4.7%+40.6%+44.4%+22.9%+21.3%+10.6%+9.8%+23.3%
Range$611.00M$1.25B
CAGR+12.1%
Avg YoY Growth+15.6%
Median YoY Growth+12.2%

Frequently Asked Questions

What is Prudential Financial's individual life — deposits?
Prudential Financial (PRU) reported individual life — deposits of $1.14B in Q1 2026.
How has Prudential Financial's individual life — deposits changed year-over-year?
Prudential Financial's individual life — deposits increased by 23.3% year-over-year, from $924.00M to $1.14B.
What is the long-term trend for Prudential Financial's individual life — deposits?
Over 4 years (2021 to 2025), Prudential Financial's individual life — deposits has grown at a 12.9% compound annual growth rate (CAGR), from $2.65B to $4.30B.
What does individual life — deposits mean?
The total amount of new money invested by customers into their insurance policies during the period.