Discontinued — last reported Q4 '24
Prudential Financial Life Planner — Policyholder Account Balance decreased by 3.6% to $8.73B in Q4 2024 compared to the prior quarter. Year-over-year, this metric grew by 4.8%, from $8.33B to $8.73B. Over 2 years (FY 2022 to FY 2024), Life Planner — Policyholder Account Balance shows relatively stable performance with a 4.9% CAGR. This decline may warrant attention — for this metric, higher values are generally preferred.
An increase suggests growth in assets under management and customer retention, while a decrease may indicate high surrenders or reduced new business.
Represents the total value of funds held on behalf of policyholders within the Life Planner segment, including premiums...
Similar to 'Policyholder Account Values' or 'Contract Holder Funds' at other life insurance companies.
pru_segment_life_planner_policyholder_account_balance| Q4 '21 | Q1 '22 | Q2 '22 | Q3 '22 | Q4 '22 | Q1 '23 | Q2 '23 | Q3 '23 | Q4 '23 | Q1 '24 | Q2 '24 | Q3 '24 | Q4 '24 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Value | $11.56B | $7.20B | $6.54B | $6.24B | $11.17B | $7.49B | $7.34B | $7.46B | $8.33B | $8.27B | $8.19B | $9.06B | $8.73B |
| QoQ Change | — | -37.7% | -9.1% | -4.6% | +78.9% | -32.9% | -2.1% | +1.7% | +11.7% | -0.8% | -0.9% | +10.5% | -3.6% |
| YoY Change | — | — | — | — | -3.3% | +4.1% | +12.1% | +19.5% | -25.4% | +10.4% | +11.7% | +21.4% | +4.8% |