Screener
Shutterstock SSTK Reportable Segment — Advertising costs
Similar metrics at other companies
Other financials
Where this comes from
Reported directly by Shutterstock in its filing.
Tagged under the XBRL concept us-gaap:AdvertisingExpense.
The source filing: Shutterstock’s 10-Q, filed August 7, 2026.
- Filed
- Aug 7, 2026, 1:38 PM EDT
- Fiscal quarter
- Q2 FY2026
- Calendar quarter
- Q2 2026
- Accession
- 0001549346-26-000029
| (in thousands) | Three Months Ended June 30, 2026 | Three Months Ended June 30, 2025 | Six Months Ended June 30, 2026 | Six Months Ended June 30, 2025 |
|---|---|---|---|---|
| Revenue | $221,801 | $266,990 | $420,971 | $509,610 |
| Less: | ||||
| Technology costs | 19,752 | 20,623 | 39,904 | 40,692 |
| Advertising costs | 17,002 | 21,765 | 34,650 | 43,428 |
| Adjusted cost of revenue1 | 82,295 | 94,861 | 165,155 | 184,293 |
| Adjusted sales and marketing1 | 29,705 | 34,019 | 59,048 | 64,541 |
| Adjusted product and development1 | 14,542 | 16,310 | 30,573 | 33,031 |
| Adjusted general and administrative1 | 40,003 | 44,681 | 104,093 | 98,693 |
Item 1. Financial Statements (Unaudited)
FAQ
- What is Shutterstock's reportable segment — advertising costs?
- Shutterstock (SSTK) reported reportable segment — advertising costs of $17M in Q2 2026.
- How has Shutterstock's reportable segment — advertising costs changed year-over-year?
- Shutterstock's reportable segment — advertising costs decreased by 21.9% year-over-year, from $21.77M to $17M.
- What is the long-term trend for Shutterstock's reportable segment — advertising costs?
- Over 3 years (2022 to 2025), Shutterstock's reportable segment — advertising costs has grown at a -3.6% compound annual growth rate (CAGR), from $97.19M to $86.97M.
- What does reportable segment — advertising costs mean?
- Reflects the total expenditure dedicated to marketing campaigns and promotional activities aimed at acquiring new customers and retaining existing ones within the segment. Monitoring this helps evaluate the cost-effectiveness of customer acquisition strategies relative to revenue growth.
Ask your AI about Shutterstock's reportable segment — advertising costs.
Connect your AI assistant and compare it to peers, right in your chat.
Connect your AI
Claude