Skip to content

Oxford Industries OXM Emerging Brands — Advertising costs

Other segment segments

Tommy Bahama
$10.67M+5.2%
Lilly Pulitzer
$8.65M+1.5%
Johnny Was
$4.2M-24.1%

Similar metrics at other companies

Whirlpool logo
WHRAdvertising
$69M+4.5%
Grid Dynamics Holdings, Inc. logo
GDYNAdvertising
$275K+22.2%
Valvoline logo
VVVAdvertising
$18.58M+7.1%
Cavco Industries logo
CVCOAdvertising
$1.33M+15.2%
Silvaco Group, Inc. logo
SVCOAdvertising
$10K+2.6%
Ashland logo
ASHAdvertising
$250K0.0%

Other financials

Income statement

See full
Revenue$391.4M-0.4%
Gross profit$243.9M-3.3%
Operating income$22.4M-38.2%
Net income$15.0M-42.8%
EPS (diluted)$1.00-41.2%

Balance sheet

See full
Cash & equivalents$9.4M+14.5%
Total debt$592.4M+9.1%
Total equity$523.4M-11.7%
Total assets$1.3B-0.1%

Cash flow

See full
Operating cash flow$7.9M+300%
CapEx$22.8M-2.8%
Free cash flow-$14.9M+45.7%

Valuation

See full
Market cap$525.72M-14.6%
Enterprise value$1.11B-3.6%
P/S0.4×-0.1×

Profitability

See full
Gross margin60.2%-2.5pp
Operating margin-3.1%-9.9pp
Net margin-2.6%-8.0pp
FCF margin1.6%

Returns & leverage

See full
Return on equity-7%-20.6pp
Debt / equity1.1×+0.2×
Current ratio1.2×-0.1×

Where this comes from

Reported directly by Oxford Industries in its filing.

Tagged under the XBRL concept us-gaap:AdvertisingExpense.

The official record: Oxford Industries’s 10-Q, filed June 11, 2026, on SEC EDGAR. View the filing →

Ask your AI about Oxford Industries's emerging brands — advertising costs.

Connect your AI assistant and compare segments, right in your chat.

Connect your AI
Harbor at dusk
Claude

Questions, answered.

What is Oxford Industries's emerging brands — advertising costs?
Oxford Industries (OXM) reported emerging brands — advertising costs of $2.87M in Q1 2026.
How has Oxford Industries's emerging brands — advertising costs changed year-over-year?
Oxford Industries's emerging brands — advertising costs decreased by 8.8% year-over-year, from $3.15M to $2.87M.
What is the long-term trend for Oxford Industries's emerging brands — advertising costs?
Over 3 years (2022 to 2025), Oxford Industries's emerging brands — advertising costs has grown at a 22.3% compound annual growth rate (CAGR), from $6.69M to $12.25M.
What does emerging brands — advertising costs mean?
Represents the marketing and promotional expenditures dedicated to building brand awareness and driving customer acquisition for the Emerging Brands segment. It reflects the company's investment in brand equity and market positioning.