Discontinued — last reported Q2 '17
An increase is a negative signal indicating declining brand strength or market viability for the segment's products.
The charge taken when the carrying value of an indefinite-lived intangible asset (such as a brand or trademark) exceeds...
Commonly reported by consumer goods companies with significant brand portfolios.
stz_segment_operating_segments_impairment_of_intangible_assets_indefinitelived_excluding_goodwill