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Toast TOST Sales & Marketing
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Where this comes from
Reported directly by Toast in its filing.
Tagged under the XBRL concept us-gaap:SellingAndMarketingExpense.
The source filing: Toast’s 10-Q, filed August 5, 2026.
- Filed
- Aug 4, 2026, 8:00 PM EDT
- Fiscal quarter
- Q2 FY2026
- Calendar quarter
- Q2 2026
- Accession
- 0001650164-26-000164
| Line item | Three Months Ended June 30, 2026 | Three Months Ended June 30, 2025 | Six Months Ended June 30, 2026 | Six Months Ended June 30, 2025 |
|---|---|---|---|---|
| Total costs of revenue | 1,392 | 1,158 | 2,575 | 2,149 |
| Gross profit | 516 | 392 | 963 | 738 |
| Operating expenses: | ||||
| Sales and marketing | 166 | 141 | 322 | 274 |
| Research and development | 109 | 91 | 206 | 175 |
| General and administrative | 89 | 79 | 173 | 158 |
| Restructuring expenses | — | 1 | — | 8 |
| Total operating expenses | 364 | 312 | 701 | 615 |
Item 1. Financial Statements (unaudited)
FAQ
- What is Toast's sales & marketing?
- Toast (TOST) reported sales & marketing of $166M in Q2 2026.
- How has Toast's sales & marketing changed year-over-year?
- Toast's sales & marketing increased by 17.7% year-over-year, from $141M to $166M.
- What is the long-term trend for Toast's sales & marketing?
- Over 4 years (2021 to 2025), Toast's sales & marketing has grown at a 31.8% compound annual growth rate (CAGR), from $189M to $571M.
- What does sales & marketing mean?
- Costs of selling products and services including sales force compensation, commissions, marketing campaigns, trade shows, and customer acquisition expenses.
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