Warby Parker WRBY Deferred Revenue, Unredeemed Gift Cards
Deferred Revenue, Unredeemed Gift Cards at other companies
Other financials
Where this comes from
Reported directly by Warby Parker in its filing.
Tagged under the XBRL concept wrby:DeferredRevenueUnredeemedGiftCards.
The source filing: Warby Parker’s 10-Q, filed August 6, 2026.
- Filed
- Aug 6, 2026, 5:11 PM EDT
- Fiscal quarter
- Q2 FY2026
- Calendar quarter
- Q2 2026
- Accession
- 0001504776-26-000019
The Company offers non-expiring gift cards to its customers. Proceeds from the sale of gift cards are initially deferred and recognized within deferred revenue on the condensed consolidated balance sheets, and are recognized as revenue when the product is received by the customer after the gift card has been tendered for payment. Based on historical experience, and to the extent there is no requirement to remit unclaimed card balances to government agencies under unclaimed property laws, an estimate of the gift card balances that will never be redeemed is recognized as revenue in proportion to gift cards which have been redeemed. While the Company will continue to honor all gift cards presented for payment, management may determine the likelihood of redemption to be remote for certain card balances due to, among other things, long periods of inactivity. The balance of unredeemed gift cards was $2.7 million and $3.5 million as of June 30, 2026 and December 31, 2025, respectively.
Item 1. Financial Statements
FAQ
- What is Warby Parker's deferred revenue, unredeemed gift cards?
- Warby Parker (WRBY) reported deferred revenue, unredeemed gift cards of $2.7M in Q2 2026.
- How has Warby Parker's deferred revenue, unredeemed gift cards changed year-over-year?
- Warby Parker's deferred revenue, unredeemed gift cards increased by 8.0% year-over-year, from $2.5M to $2.7M.
- What is the long-term trend for Warby Parker's deferred revenue, unredeemed gift cards?
- Over 3 years (2022 to 2025), Warby Parker's deferred revenue, unredeemed gift cards has grown at a -0.9% compound annual growth rate (CAGR), from $3.6M to $3.5M.
- What does deferred revenue, unredeemed gift cards mean?
- This represents the liability for gift cards sold to customers that have not yet been redeemed for products or services. It serves as a leading indicator of future revenue and customer engagement. High levels of unredeemed gift cards suggest strong brand loyalty and a future pipeline of sales.
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