Deere & Company Other — Trademark Income remained flat by 0.0% to $23.00M in Q3 2025 compared to the prior quarter. Year-over-year, this metric grew by 4.5%, from $22.00M to $23.00M. Over 4 years (FY 2021 to FY 2025), Other — Trademark Income shows relatively stable performance with a 1.4% CAGR. This decline may warrant attention — for this metric, higher values are generally preferred.
Growth in this metric reflects strong brand equity and successful licensing strategies, while a decline suggests potential brand dilution or reduced demand for licensed merchandise.
Income derived from licensing the company's brand, logo, or intellectual property to third parties for use on merchandis...
Similar to 'Royalty Income' or 'Brand Licensing Revenue' found in consumer-facing industrial brands.
de_segment_other_trademark_income| FY'21 | FY'22 | FY'23 | FY'24 | FY'25 | |
|---|---|---|---|---|---|
| Value | $87.00M | $89.00M | $95.00M | $88.00M | $92.00M |
| YoY Change | — | +2.3% | +6.7% | -7.4% | +4.5% |