Current Liabilities

Accrued Marketing and Advertising Expenses

Mondelez International Accrued Marketing and Advertising Expenses increased by 6.5% to $2.97B in Q1 2026 compared to the prior quarter. Year-over-year, this metric grew by 10.0%, from $2.70B to $2.97B. Over 5 years (FY 2020 to FY 2025), Accrued Marketing and Advertising Expenses shows an upward trend with a 5.5% CAGR.

Analysis

StatementBalance Sheet Statement
SectionCurrent Liabilities
CategoryEfficiency
SignalContext dependent
VolatilityModerate
First reportedQ4 2014
Last reportedQ1 2026Apr 28, 2026

How to read this metric

An increase may indicate aggressive promotional activity or a delay in vendor payments, while a decrease suggests reduced marketing spend or faster settlement of obligations.

Detailed definition

This represents the financial obligation for marketing and advertising services that have been rendered but not yet invo...

Peer comparison

Varies significantly by industry; consumer goods companies typically maintain higher balances due to continuous brand investment.

Metric ID: accrued_marketing_advertising

Historical Data

20 periods
 Q2 '21Q3 '21Q4 '21Q1 '22Q2 '22Q3 '22Q4 '22Q1 '23Q2 '23Q3 '23Q4 '23Q1 '24Q2 '24Q3 '24Q4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Value$1.97B$2.01B$2.10B$2.27B$2.15B$2.26B$2.37B$2.67B$2.52B$2.70B$2.68B$2.79B$2.46B$2.72B$2.56B$2.70B$2.42B$2.65B$2.79B$2.97B
QoQ Change+2.3%+4.2%+8.3%-5.3%+5.0%+5.0%+12.6%-5.5%+7.3%-0.8%+4.0%-11.8%+10.5%-6.0%+5.4%-10.2%+9.4%+5.2%+6.5%
YoY Change+9.4%+12.2%+13.0%+17.4%+17.2%+19.8%+13.2%+4.6%-2.3%+0.6%-4.7%-3.4%-1.6%-2.6%+9.0%+10.0%
Range$1.97B$2.97B
CAGR+9.1%
Avg YoY Growth+7.0%
Median YoY Growth+9.2%
Current Streak3 quarters growth

Accrued Marketing and Advertising Expenses at Other Companies

Frequently Asked Questions

What is Mondelez International's accrued marketing and advertising expenses?
Mondelez International (MDLZ) reported accrued marketing and advertising expenses of $2.97B in Q1 2026.
How has Mondelez International's accrued marketing and advertising expenses changed year-over-year?
Mondelez International's accrued marketing and advertising expenses increased by 10.0% year-over-year, from $2.70B to $2.97B.
What is the long-term trend for Mondelez International's accrued marketing and advertising expenses?
Over 5 years (2020 to 2025), Mondelez International's accrued marketing and advertising expenses has grown at a 5.5% compound annual growth rate (CAGR), from $2.13B to $2.79B.
What does accrued marketing and advertising expenses mean?
Money owed to vendors for marketing and advertising services already received.