Omnicom Group
Omnicom is a leading global strategic holding company that provides a comprehensive suite of marketing, sales, communications, and commerce services. The company connects a vast portfolio of specialized agencies and global networks to deliver integrated solutions through a client-centric matrix organization. Its core value proposition lies in the integration of data, creativity, and technology, underpinned by proprietary AI-driven intelligence platforms.
Financials
Based on Q1 2026 filing
Revenue
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Media & Advertising
primaryProvides strategic media planning, buying, and optimization alongside creative services and content production. This segment leverages data and analytics to execute global and local advertising campaigns.
BBDO, TBWA, McCann, OMD, PHD, Hearts & Sciences, UM, Initiative, Mediahub
Global consumer brands, Major national marketers, Multi-national corporations
Precision Marketing
majorFocuses on technology and digital transformation consulting, including digital experience design, CRM, and e-commerce platform management. It utilizes decision sciences to drive customer-centric digital strategies.
Omnicom Precision Marketing, MRM, Acxiom, Flywheel Commerce Cloud
E-commerce retailers, Enterprise technology firms, Data-driven consumer businesses
Public Relations
moderateOffers corporate communications, crisis management, public affairs, and media relations services to manage brand reputation and stakeholder engagement.
FleishmanHillard, Ketchum, Golin, Weber Shandwick
Governmental entities, Corporate enterprises, Non-profit organizations
Healthcare
moderateDelivers specialized corporate communications, advertising, and media services tailored specifically for the highly regulated medical and pharmaceutical sectors.
Omnicom Health, IPG Health
Pharmaceutical companies, Global healthcare providers, Biotech firms
Branding & Retail Commerce
moderateProvides brand and product consulting, retail marketing, and shopper strategy to optimize consumer touchpoints in physical and digital retail environments.
DAS Group of Companies, The Advertising Collective
Retailers, Consumer packaged goods companies
Segment Financials
Integrated Media — Revenue
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Competitive Position
Omnicom is one of the world's largest advertising and marketing holding companies, significantly expanded by its recent merger with IPG.
Geographies
North America, Latin America, EMEA, Asia-Pacific
Customer Segments
Global 1000 companies, Healthcare and Pharmaceuticals, Consumer Packaged Goods, Technology and E-commerce
Upstream Dependencies
Technology and cloud infrastructure providers, Data providers, AI and software developers, Media space owners (TV, Digital, Print)
Downstream Customers
Global consumer brands, Pharmaceutical companies, Retailers, Financial services institutions
Competitors & Partners
Partners
FIFA
Major sporting event organizer impacting client ad spend
International Olympic Committee
Organizer of the Olympics which drives cyclical advertising revenue
Subsidiaries
Acxiom
Data and identity management platform
Flywheel Commerce Cloud
Digital commerce platform
BBDO
Global creative agency network
TBWA
Global creative agency network
McCann
Global advertising agency acquired via IPG merger
Omnicom Group FAQ
Common questions about Omnicom Group
Omnicom is a leading global strategic holding company that provides a comprehensive suite of marketing, sales, communications, and commerce services. The company connects a vast portfolio of specialized agencies and global networks to deliver integrated solutions through a client-centric matrix organization. Its core value proposition lies in the integration of data, creativity, and technology, underpinned by proprietary AI-driven intelligence platforms.
Omnicom Group (OMC) has a market capitalization of $20.8B and trades on NYSE.
Omnicom Group generated $19.8B in trailing twelve-month revenue with net income of $63.0M, representing a net margin of 0.3%. Gross margin stands at 15.6%, with free cash flow of $3.4B. These figures are based on the Q1 2026 filing.
Omnicom Group's key competitors include Accenture Song, Reddit, Inc., Cognizant Technology Solutions, and others. These companies compete in similar markets and product categories.
Omnicom Group has approximately 75,900 employees.