Products & Services · Total Cost of Revenue
Platform — Total Cost of Revenue
Roku, Inc. Platform — Total Cost of Revenue increased by 31.4% to $547.15M in Q1 2026 compared to the prior quarter. This increase may warrant attention — for this metric, lower values are generally preferred.
Analysis
StatementSegment
CategoryProfitability
SignalLower is better
VolatilityModerate
First reportedQ1 2025
Last reportedQ1 2026May 1, 2026
Rolls up toTotal Cost of Revenue
How to read this metric
An increase faster than revenue growth indicates margin compression, whereas a decrease relative to revenue indicates improved cost efficiency.
Detailed definition
This metric aggregates all direct costs associated with generating platform revenue, including content acquisition costs...
Peer comparison
Comparable to cost of goods sold (COGS) or cost of revenue for software and platform-as-a-service companies.
Metric ID:
roku_segment_platform_total_cost_of_revenueHistorical Data
2 periods
| Q1 '25 | Q1 '26 | |
|---|---|---|
| Value | $416.51M | $547.15M |
| QoQ Change | — | +31.4% |
| YoY Change | — | +31.4% |
Range$416.51M – $547.15M
Avg YoY Growth+31.4%
Median YoY Growth+31.4%
Similar Metrics at Other Companies
Frequently Asked Questions
- What is Roku, Inc.'s platform — total cost of revenue?
- Roku, Inc. (ROKU) reported platform — total cost of revenue of $547.15M in Q1 2026.
- What does platform — total cost of revenue mean?
- The total direct costs incurred to generate revenue within the platform business segment.