Non-Current Liabilities

Marketing and selling

Take-Two Interactive Software Marketing and selling increased by 2.0% to $77.10M in Q4 2025 compared to the prior quarter. Year-over-year, this metric grew by 3.2%, from $74.70M to $77.10M. Over 4 years (FY 2021 to FY 2025), Marketing and selling shows an upward trend with a 24.0% CAGR.

Analysis

StatementBalance Sheet Statement
SectionNon-Current Liabilities
First reportedQ4 2025
Last reportedQ1 2026
Metric ID: non_current_liabilities_accrued_marketing_costs_current

Historical Data

19 periods
 Q2 '21Q3 '21Q4 '21Q1 '22Q2 '22Q3 '22Q4 '22Q1 '23Q2 '23Q3 '23Q4 '23Q1 '24Q2 '24Q3 '24Q4 '24Q1 '25Q2 '25Q3 '25Q4 '25
Value$26.24M$26.79M$44.24M$30.60M$85.40M$105.30M$124.40M$132.70M$123.80M$94.10M$114.60M$94.50M$84.80M$86.60M$74.70M$77.00M$70.40M$75.60M$77.10M
QoQ Change—+2.1%+65.1%-30.8%+179.1%+23.3%+18.1%+6.7%-6.7%-24.0%+21.8%-17.5%-10.3%+2.1%-13.7%+3.1%-8.6%+7.4%+2.0%
YoY Change————+225.5%+293.0%+181.2%+333.7%+45.0%-10.6%-7.9%-28.8%-31.5%-8.0%-34.8%-18.5%-17.0%-12.7%+3.2%
Range$26.24M – $132.70M
CAGR+27.1%
Avg YoY Growth+60.8%
Median YoY Growth-8.0%
Current Streak2 quarters growth

Frequently Asked Questions

What is Take-Two Interactive Software's marketing and selling?
Take-Two Interactive Software (TTWO) reported marketing and selling of $77.10M in Q4 2025.
How has Take-Two Interactive Software's marketing and selling changed year-over-year?
Take-Two Interactive Software's marketing and selling increased by 3.2% year-over-year, from $74.70M to $77.10M.
What is the long-term trend for Take-Two Interactive Software's marketing and selling?
Over 4 years (2021 to 2025), Take-Two Interactive Software's marketing and selling has grown at a 24.0% compound annual growth rate (CAGR), from $32.59M to $77.00M.