Operating Expenses

SG&A

Ulta Beauty, Inc. SG&A increased by 19.3% to $1.00B in Q4 2025 compared to the prior quarter. Year-over-year, this metric grew by 23.0%, from $815.60M to $1.00B. Over 4 years (FY 2021 to FY 2025), SG&A shows an upward trend with a 12.5% CAGR. This is a positive signal — lower values indicate better performance for this metric.

Analysis

StatementIncome Statement
SectionOperating Expenses
CategoryEfficiency
SignalLower is better
VolatilityStable
First reportedQ1 2013
Last reportedQ1 2026

How to read this metric

A rising ratio of SG&A to revenue may indicate inefficiency or aggressive expansion, while a falling ratio suggests improved operating leverage.

Detailed definition

Selling, general, and administrative expenses encompass the costs associated with the day-to-day operation of the busine...

Peer comparison

Standard operating expense category; peers with larger global sales forces typically show higher absolute SG&A levels.

Metric ID: selling_general_and_administrative

Historical Data

20 periods
 Q1 '21Q2 '21Q3 '21Q4 '21Q1 '22Q2 '22Q3 '22Q4 '22Q1 '23Q2 '23Q3 '23Q4 '23Q1 '24Q2 '24Q3 '24Q4 '24Q1 '25Q2 '25Q3 '25Q4 '25
Value$443.88M$464.30M$503.40M$649.97M$500.97M$534.46M$597.16M$762.71M$612.13M$600.69M$661.38M$820.36M$665.91M$644.82M$682.26M$815.60M$710.61M$741.74M$840.92M$1.00B
QoQ Change+4.6%+8.4%+29.1%-22.9%+6.7%+11.7%+27.7%-19.7%-1.9%+10.1%+24.0%-18.8%-3.2%+5.8%+19.5%-12.9%+4.4%+13.4%+19.3%
YoY Change+12.9%+15.1%+18.6%+17.3%+22.2%+12.4%+10.8%+7.6%+8.8%+7.3%+3.2%-0.6%+6.7%+15.0%+23.3%+23.0%
Range$443.88M$1.00B
CAGR+18.7%
Avg YoY Growth+12.7%
Median YoY Growth+12.6%
Current Streak3 quarters growth

Frequently Asked Questions

What is Ulta Beauty, Inc.'s sg&a?
Ulta Beauty, Inc. (ULTA) reported sg&a of $1.00B in Q4 2025.
How has Ulta Beauty, Inc.'s sg&a changed year-over-year?
Ulta Beauty, Inc.'s sg&a increased by 23.0% year-over-year, from $815.60M to $1.00B.
What is the long-term trend for Ulta Beauty, Inc.'s sg&a?
Over 4 years (2021 to 2025), Ulta Beauty, Inc.'s sg&a has grown at a 12.5% compound annual growth rate (CAGR), from $2.06B to $3.30B.
What does sg&a mean?
The overhead costs of running the business, including sales, marketing, and general corporate expenses.