Coty COTY Consumer Beauty — Advertising and consumer promotion costs
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Where this comes from
Reported directly by Coty in its filing.
Tagged under the XBRL concept us-gaap:MarketingAndAdvertisingExpense.
The official record: Coty’s 10-Q, filed May 5, 2026, on SEC EDGAR. View the filing →
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Questions, answered.
- What is Coty's consumer beauty — advertising and consumer promotion costs?
- Coty (COTY) reported consumer beauty — advertising and consumer promotion costs of $129.5M in Q1 2026.
- How has Coty's consumer beauty — advertising and consumer promotion costs changed year-over-year?
- Coty's consumer beauty — advertising and consumer promotion costs decreased by 3.5% year-over-year, from $134.2M to $129.5M.
- What is the long-term trend for Coty's consumer beauty — advertising and consumer promotion costs?
- Over 2 years (2023 to 2025), Coty's consumer beauty — advertising and consumer promotion costs has grown at a -1.3% compound annual growth rate (CAGR), from $528.3M to $514.7M.
- What does consumer beauty — advertising and consumer promotion costs mean?
- Captures expenditures related to marketing campaigns, media placements, and promotional activities designed to drive brand awareness and consumer engagement for mass-market beauty brands. This investment is critical for maintaining market share in the highly competitive consumer beauty landscape.