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Triumph Financial TFIN Banking — Advertising and promotion

Other segment segments

Factoring
$261K+2.8%
Payments
$196K-48.6%
Intelligence
$94K+213%

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Other financials

Income statement

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Revenue$105.8M+4.2%
Net income$6.4M+37,282%
EPS (diluted)$0.23+867%

Balance sheet

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Cash & equivalents$581.9M+15.7%
Total debt$25.1M-14.9%
Total equity$950.7M+6.4%
Total assets$6.9B+9.7%

Cash flow

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Operating cash flow$5.1M+240%
CapEx$1.7M-58.8%
Free cash flow$3.3M+142%

Valuation

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Market cap$1.76B+4.9%
P/E55.6×-85.0×
P/S4×-0.1×

Profitability

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Net margin7.2%+4.3pp
FCF margin14.6%—

Returns & leverage

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Return on equity3.4%+2.1pp
Debt / equity0×0.0×

Where this comes from

Reported directly by Triumph Financial in its filing.

Tagged under the XBRL concept us-gaap:MarketingAndAdvertisingExpense.

The official record: Triumph Financial’s 10-Q, filed April 21, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Triumph Financial's banking — advertising and promotion?
Triumph Financial (TFIN) reported banking — advertising and promotion of $354K in Q1 2026.
How has Triumph Financial's banking — advertising and promotion changed year-over-year?
Triumph Financial's banking — advertising and promotion decreased by 30.7% year-over-year, from $511K to $354K.
What is the long-term trend for Triumph Financial's banking — advertising and promotion?
Over 3 years (2022 to 2025), Triumph Financial's banking — advertising and promotion has grown at a -17.3% compound annual growth rate (CAGR), from $3.35M to $1.89M.
What does banking — advertising and promotion mean?
Measures the expenditures dedicated to marketing campaigns, brand awareness, and customer acquisition efforts for banking products and services. This metric indicates the bank's investment in growth and its competitive positioning in the market.