eBay EBAY Business Segments
| Q1 '26 | Q4 '25 | Q3 '25 | Q2 '25 | Q1 '25 | ||
|---|---|---|---|---|---|---|
| Net revenues by Product | ||||||
| Advertising revenues | $581M+31.4% | $544M+22.2% | $525M+28.7% | $482M+21.1% | $442M+15.1% | |
| Marketplace revenues | $2.51B+17.0% | $2.42B+13.4% | $2.3B+5.9% | $2.25B+3.4% | $2.14B-1.3% | |
| Net revenues by Geography | ||||||
| China | $323M+8.8% | $318M+2.6% | $324M+10.6% | $314M+7.9% | $297M+8.0% | |
| Rest of world | $646M+5.7% | $377M+6.5% | $372M+7.5% | $385M+10.3% | $611M+76.1% | |
| United Kingdom | $387M+16.9% | $431M+31.0% | $422M+6.3% | $381M-2.8% | $331M-15.1% | |
| United States | $1.73B+28.8% | $1.59B+18.8% | $1.45B+11.6% | $1.4B+8.0% | $1.35B+3.4% |
Chart any of these lines over time, or line them up against competitors.
Compare these in charts →Questions, answered.
- How does eBay break its business down?
- eBay (EBAY) reports net revenues by product across 2 parts — Advertising revenues and Marketplace revenues. Each is extracted from the segment footnotes and tracked over time.
- Where does eBay's segment data come from?
- Segment breakdowns are pulled from the segment footnotes in eBay's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.
