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eBay EBAY Business Segments

FY'25FY'24FY'23FY'22
Net revenues by Product
Advertising revenues$1.99B+21.9%$1.64B+13.3%$1.44B+25.4%$1.15B
Marketplace revenues$9.11B+5.3%$8.65B-0.2%$8.67B+0.3%$8.64B
Net revenues by Geography
China$1.25B+7.2%$1.17B+13.6%$1.03B+16.7%$882M+3.0%
Rest of world$1.75B+25.0%$1.4B-2.4%$1.43B-15.1%$1.68B
United Kingdom$1.57B+3.8%$1.51B-6.3%$1.61B+1.9%$1.58B-17.5%
United States$5.79B+10.5%$5.24B+3.3%$5.07B+4.8%$4.84B-4.1%

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Questions, answered.

How does eBay break its business down?
eBay (EBAY) reports net revenues by product across 2 parts — Advertising revenues and Marketplace revenues. Each is extracted from the segment footnotes and tracked over time.
Where does eBay's segment data come from?
Segment breakdowns are pulled from the segment footnotes in eBay's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.