Discontinued — last reported Q2 '25
Estee Lauder Companies Inc. Makeup — Trademarks, Impairment charges decreased by 70.6% to $50.00M in Q2 2025 compared to the prior quarter. This is a positive signal — lower values indicate better performance for this metric.
High impairment charges suggest weakening brand power or changing consumer preferences in the makeup market.
Specifically measures the impairment of indefinite-lived trademark assets within the makeup segment. It indicates that t...
Comparable to 'Trademark Impairment' or 'Brand Write-downs' at other consumer brand-focused companies.
el_segment_makeup_trademarks_impairment_charges| Q2 '21 | Q4 '22 | Q1 '23 | Q4 '24 | Q2 '25 | |
|---|---|---|---|---|---|
| Value | $11.00M | $86.00M | $0.00 | $170.00M | $50.00M |
| QoQ Change | — | +681.8% | -100.0% | — | -70.6% |