Discontinued — last reported Q4 '24

Business Segments · Additions

UKI — Additions

This decline may warrant attention — for this metric, higher values are generally preferred.

Analysis

StatementSegment
CategoryGrowth
SignalHigher is better
VolatilityModerate
First reportedQ1 2023
Last reportedQ4 2024Mar 4, 2025
Rolls up toGoodwill Period Increase Decrease

How to read this metric

An increase indicates successful marketing and brand appeal, while a decrease may signal market saturation or increased competitive pressure.

Detailed definition

Represents the count of new active customer accounts or first-time depositors acquired within the UK and Ireland segment...

Peer comparison

Commonly reported as 'New Depositing Customers' or 'New Active Users' by global online gaming and sports betting operators.

Metric ID: flut_segment_uki_additions

Historical Data

2 years
 FY'23FY'24
Value$0.00$0.00
Range$0.00 – $0.00

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Frequently Asked Questions

What is Flutter Entertainment's uki — additions?
Flutter Entertainment (FLUT) reported uki — additions of $0.00 in Q4 2024.
What does uki — additions mean?
The number of new customers who signed up or made their first deposit in the UK and Ireland region.