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Sales & Marketing at other companies

Commerce Bancshares logo
Commerce BancsharesCBSH
$6.96M+19.1%
PNC Financial Services logo
PNC Financial ServicesPNC
$87M+2.4%
Northwest Bancshares logo
Northwest BancsharesNWBI
$1.67M-11.3%
CTB
Community Trust BancorpCTBI
$700K+4.0%
HBT
HBT Financial, Inc.HBT
$1.14M0.0%
First Merchants Corporation logo
First Merchants CorporationFRME
$1.6M+18.3%

Other financials

Income statement

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Revenue$97.2M+15.4%
Net income$26.3M+18.7%
EPS (diluted)$1.06+14.0%

Balance sheet

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Cash & equivalents$477.0M+137%
Total debt$14.0M-2.1%
Total equity$1.1B+23.6%
Total assets$9.3B+22.7%

Cash flow

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Operating cash flow$25.1M-47.6%
CapEx$2.0M+1.6%
Free cash flow$23.1M-49.7%

Valuation

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Market cap$1.27B+49.3%
Enterprise value$804.37M+21.6%
P/E13.2×+2.7×
P/S3.5×+0.9×

Profitability

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Net margin26.5%+2.0pp
FCF margin27.9%-13.9pp

Returns & leverage

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Return on equity9.8%+0.2pp
Debt / equity0.0×

Where this comes from

Reported directly by First Mid Bancshares, Inc. in its filing.

Tagged under the XBRL concept us-gaap:MarketingAndAdvertisingExpense.

The official record: First Mid Bancshares, Inc.’s 10-Q, filed May 8, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is First Mid Bancshares, Inc.'s sales & marketing?
First Mid Bancshares, Inc. (FMBH) reported sales & marketing of $824K in Q1 2026.
How has First Mid Bancshares, Inc.'s sales & marketing changed year-over-year?
First Mid Bancshares, Inc.'s sales & marketing decreased by 3.3% year-over-year, from $852K to $824K.
What is the long-term trend for First Mid Bancshares, Inc.'s sales & marketing?
Over 4 years (2021 to 2025), First Mid Bancshares, Inc.'s sales & marketing has grown at a -1.8% compound annual growth rate (CAGR), from $3.6M to $3.35M.
What does sales & marketing mean?
Costs of selling products and services including sales force compensation, commissions, marketing campaigns, trade shows, and customer acquisition expenses.