Discontinued — last reported Q4 '20

Business Segments · Goodwill

North America — Goodwill

Analysis

StatementSegment
CategoryCapital Allocation
SignalContext dependent
VolatilityStable
First reportedQ4 2014
Last reportedQ4 2020Jul 2, 2020
Rolls up toGoodwill

How to read this metric

An increase suggests recent M&A activity, while a decrease may indicate impairment charges or divestitures.

Detailed definition

Represents the total carrying value of goodwill allocated to the North American business segment. This asset arises from...

Peer comparison

Standard across consumer packaged goods firms; peers typically report goodwill by operating segment.

Metric ID: gis_segment_north_america_goodwill

Frequently Asked Questions

What does north america — goodwill mean?
The total value of intangible assets like brand reputation recorded for the North American business segment from past acquisitions.