Skip to content
OpenCapital
Get started

Imax IMAX Technology sales — Marketing and Other

Similar metrics at other companies

Mobileye Global Inc. logo
MBLYAll Other Segments — Sales & Marketing
$2M-33.3%
Ziff Davis logo
ZDTechnology & Shopping — Other
$4.36M+23.0%
Ziff Davis logo
ZDTechnology & Shopping — Advertising and marketing related expenses
$9.85M-20.0%
LyondellBasell Industries N.V. logo
LYBTechnology — Other items
$39M+14.7%
Compass logo
COMPOther selling and marketing expense
$97M+67.2%
NBT
NBTBAll Other Segments — Marketing Expense
$3K+200%

Other financials

Income statement

See full
Revenue$81.4M-6.1%
Gross profit$45.8M-13.9%
Operating income$10.0M-40.5%
Net income$4.2M+81.6%
EPS (diluted)$0.07+75.0%

Balance sheet

See full
Cash & equivalents$146.0M+50.4%
Total debt$11.1M-6.7%
Total equity$335.5M+12.0%
Total assets$893.2M+5.3%

Cash flow

See full
Operating cash flow$4.0M-42.0%
CapEx$2.1M+29.6%
Free cash flow$1.9M-64.2%

Valuation

See full
Market cap$2.47B+46.9%
P/E67.3×+0.2×
P/S6.1×+1.4×

Profitability

See full
Gross margin59%+4.4pp
Operating margin19.1%+5.6pp
Net margin9.1%+2.1pp
FCF margin28.5%+6.3pp

Returns & leverage

See full
Return on equity11.6%+2.6pp
Debt / equity0×0.0×

Where this comes from

Reported directly by Imax in its filing.

Tagged under the XBRL concept imax:MarketingAndAdvertisingExpenseReversal.

The official record: Imax’s 10-Q, filed April 30, 2026, on SEC EDGAR. View the filing →

Ask your AI about Imax's technology sales — marketing and other.

Connect your AI assistant and compare it to peers, right in your chat.

Connect your AI
Harbor at dusk
Claude

Questions, answered.

What is Imax's technology sales — marketing and other?
Imax (IMAX) reported technology sales — marketing and other of -$69K in Q1 2026.
How has Imax's technology sales — marketing and other changed year-over-year?
Imax's technology sales — marketing and other decreased by 225.5% year-over-year, from $55K to -$69K.
What is the long-term trend for Imax's technology sales — marketing and other?
Over 4 years (2021 to 2025), Imax's technology sales — marketing and other has grown at a -22.3% compound annual growth rate (CAGR), from $989K to $361K.
What does technology sales — marketing and other mean?
This metric encompasses the expenditures related to promotional activities, advertising, and miscellaneous operational costs supporting the technology sales segment. It reflects the investment required to maintain brand visibility and market presence for specialized technology products. Evaluating this helps assess the return on marketing spend relative to segment revenue growth.