Business Segments · Selling, general and administrative expenses
North America — Selling, general and administrative expenses
Coca-Cola North America — Selling, general and administrative expenses decreased by 17.4% to $951M in Q1 2026 compared to the prior quarter. Year-over-year, this metric grew by 4.0%, from $914M to $951M. Over 3 years (FY 2022 to FY 2025), North America — Selling, general and administrative expenses shows an upward trend with a 8.6% CAGR. This is a positive signal — lower values indicate better performance for this metric.
Analysis
StatementSegment
CategoryEfficiency
SignalLower is better
VolatilityStable
First reportedQ1 2022
Last reportedQ1 2026Apr 30, 2026
Rolls up toSG&A
How to read this metric
Lower expenses relative to revenue suggest operational leverage, while higher expenses may indicate strategic investment in growth.
Detailed definition
Operating expenses incurred by the North American segment that are not directly tied to production, including marketing,...
Peer comparison
Standard operating expense metric for all public companies.
Metric ID:
ko_segment_north_america_selling_general_and_administrative_expensesHistorical Data
17 periods
| Q1 '22 | Q2 '22 | Q3 '22 | Q4 '22 | Q1 '23 | Q2 '23 | Q3 '23 | Q4 '23 | Q1 '24 | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | Q4 '25 | Q1 '26 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Value | $804M | $804M | $804M | $804M | $880.5M | $880.5M | $880.5M | $880.5M | $859M | $983M | $1.04B | $1.08B | $914M | $1B | $1.05B | $1.15B | $951M |
| QoQ Change | — | +0.0% | +0.0% | +0.0% | +9.5% | +0.0% | +0.0% | +0.0% | -2.4% | +14.4% | +5.9% | +3.3% | -15.0% | +9.7% | +4.6% | +9.8% | -17.4% |
| YoY Change | — | — | — | — | +9.5% | +9.5% | +9.5% | +9.5% | -2.4% | +11.6% | +18.2% | +22.1% | +6.4% | +2.0% | +0.8% | +7.2% | +4.0% |
Range$804M – $1.15B
CAGR+4.3%
Avg YoY Growth+8.3%
Median YoY Growth+9.5%
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Frequently Asked Questions
- What is Coca-Cola's north america — selling, general and administrative expenses?
- Coca-Cola (KO) reported north america — selling, general and administrative expenses of $951M in Q1 2026.
- How has Coca-Cola's north america — selling, general and administrative expenses changed year-over-year?
- Coca-Cola's north america — selling, general and administrative expenses increased by 4.0% year-over-year, from $914M to $951M.
- What is the long-term trend for Coca-Cola's north america — selling, general and administrative expenses?
- Over 3 years (2022 to 2025), Coca-Cola's north america — selling, general and administrative expenses has grown at a 8.6% compound annual growth rate (CAGR), from $3.22B to $4.12B.
- What does north america — selling, general and administrative expenses mean?
- The overhead and marketing costs required to run the North American business.