Non-Current Assets
Goodwill
Lamar Advertising Goodwill decreased by 0.0% to $2.11B in Q1 2026 compared to the prior quarter. Year-over-year, this metric grew by 3.7%, from $2.04B to $2.11B. Over 5 years (FY 2020 to FY 2025), Goodwill shows an upward trend with a 2.0% CAGR.
Analysis
StatementBalance Sheet Statement
SectionNon-Current Assets
CategoryCapital Allocation
SignalContext dependent
VolatilityModerate
First reportedQ4 2014
Last reportedQ1 2026May 7, 2026
How to read this metric
A significant increase indicates recent M&A activity, while a sudden decrease typically signals an impairment charge due to underperforming acquisitions.
Detailed definition
Goodwill represents the premium paid over the fair market value of net identifiable assets during an acquisition. It ref...
Peer comparison
Standard metric for companies that grow through acquisition; comparable across all industries.
Metric ID:
goodwillHistorical Data
20 periods
| Q2 '21 | Q3 '21 | Q4 '21 | Q1 '22 | Q2 '22 | Q3 '22 | Q4 '22 | Q1 '23 | Q2 '23 | Q3 '23 | Q4 '23 | Q1 '24 | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | Q4 '25 | Q1 '26 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Value | $1.91B | $1.93B | $1.94B | $1.94B | $2.00B | $2.00B | $2.04B | $2.04B | $2.04B | $2.04B | $2.04B | $2.04B | $2.04B | $2.04B | $2.04B | $2.04B | $2.04B | $2.11B | $2.11B | $2.11B |
| QoQ Change | — | +0.8% | +0.5% | +0.0% | +3.5% | -0.1% | +1.6% | +0.0% | +0.0% | -0.0% | +0.0% | -0.0% | -0.0% | +0.0% | -0.0% | +0.0% | +0.0% | +3.7% | +0.0% | -0.0% |
| YoY Change | — | — | — | — | +4.8% | +3.9% | +5.1% | +5.1% | +1.6% | +1.6% | +0.0% | -0.0% | -0.0% | +0.0% | -0.0% | -0.0% | +0.0% | +3.7% | +3.7% | +3.7% |
Range$1.91B – $2.11B
CAGR+2.1%
Avg YoY Growth+2.1%
Median YoY Growth+1.6%
Goodwill at Other Companies
Frequently Asked Questions
- What is Lamar Advertising's goodwill?
- Lamar Advertising (LAMR) reported goodwill of $2.11B in Q1 2026.
- How has Lamar Advertising's goodwill changed year-over-year?
- Lamar Advertising's goodwill increased by 3.7% year-over-year, from $2.04B to $2.11B.
- What is the long-term trend for Lamar Advertising's goodwill?
- Over 5 years (2020 to 2025), Lamar Advertising's goodwill has grown at a 2.0% compound annual growth rate (CAGR), from $1.91B to $2.11B.
- What does goodwill mean?
- The excess price paid for an acquisition over the fair value of its net assets.