Lamar Advertising Goodwill, Gross decreased by 0.0% to $2.36B in Q1 2026 compared to the prior quarter. Year-over-year, this metric grew by 3.3%, from $2.29B to $2.36B. Over 5 years (FY 2020 to FY 2025), Goodwill, Gross shows relatively stable performance with a 1.8% CAGR.
Growth indicates active M&A activity, while stability suggests a consistent portfolio of acquired assets.
The total historical cost of goodwill recognized from acquisitions, representing the premium paid over the fair value of...
Standard accounting metric; peers vary based on historical M&A strategy.
other_goodwill_gross| Q2 '21 | Q3 '21 | Q4 '21 | Q1 '22 | Q2 '22 | Q3 '22 | Q4 '22 | Q1 '23 | Q2 '23 | Q3 '23 | Q4 '23 | Q1 '24 | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | Q4 '25 | Q1 '26 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Value | $2.17B | $2.18B | $2.19B | $2.19B | $2.26B | $2.26B | $2.29B | $2.29B | $2.29B | $2.29B | $2.29B | $2.29B | $2.29B | $2.29B | $2.29B | $2.29B | $2.29B | $2.36B | $2.36B | $2.36B |
| QoQ Change | — | +0.7% | +0.4% | +0.0% | +3.1% | -0.1% | +1.4% | +0.0% | +0.0% | -0.0% | +0.0% | -0.0% | -0.0% | +0.0% | -0.0% | +0.0% | +0.0% | +3.3% | +0.0% | -0.0% |
| YoY Change | — | — | — | — | +4.2% | +3.5% | +4.5% | +4.5% | +1.4% | +1.4% | +0.0% | -0.0% | -0.0% | +0.0% | -0.0% | -0.0% | +0.0% | +3.3% | +3.3% | +3.3% |