What is Life360, Inc.'s advertising — total revenue?

Life360, Inc. (LIF) reported advertising — total revenue of $19.66M in Q1 2026.

What does advertising — total revenue mean?

This metric represents the total gross revenue generated from advertising services provided within the platform. It captures income derived from displaying advertisements to users, reflecting the monetization efficiency of the company's user base. This figure is a key indicator of the company's ability to leverage its social network traffic for commercial gain.

Life360, Inc. (LIF) Advertising — Total Revenue

Screener

Other product segments

Subscription

$108.19M+32.1%

Hardware

$4.53M-49.2%

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Other financials

Income statement

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Revenue$143.1M+38.1%

Gross profit$110.6M+32.3%

Operating income-$8.1M-469%

Net income$2.8M-36.5%

EPS (diluted)$0.03-40.0%

Balance sheet

See full

Cash & equivalents$352.9M+107%

Total debt$263.0K-58.5%

Total equity$597.6M+58.8%

Total assets$1.0B+129%

Cash flow

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Operating cash flow$17.2M+42.7%

CapEx--100%

Free cash flow$17.2M+44.2%

Valuation

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Market cap$4.84B-18.7%

Enterprise value$4.48B-18.7%

P/E32.4×—

P/S9.1×-4.8×

Profitability

See full

Gross margin77.1%+0.8pp

Operating margin1.6%—

Net margin28.2%—

FCF margin17.4%+9.2pp

Returns & leverage

See full

Return on equity30.6%—

Debt / equity0×0.0×

Current ratio5.4×+2.0×

Where this comes from

Reported directly by Life360, Inc. in its filing.

Tagged under the XBRL concept us-gaap:RevenueFromContractWithCustomerExcludingAssessedTax.

The source filing: Life360, Inc.’s 10-Q, filed May 11, 2026.

Filed: May 11, 2026, 4:09 PM EDT
Fiscal quarter: Q1 FY2026
Calendar quarter: Q1 2026
Accession: 0001581760-26-000078

Line item	Three Months Ended March 31, 2026	Three Months Ended March 31, 2025
Subscription revenue	$108,194	$81,874
Hardware revenue	4,526	8,907
Advertising revenue	19,661	4,584
Other revenue(1)	10,742	8,259
Total revenue	143,123	103,624
Cost of subscription revenue	14,504	10,141
Cost of hardware revenue	8,624	8,597
Cost of advertising revenue	7,935	262

Item 1. Financial Statements (unaudited)

FAQ

What is Life360, Inc.'s advertising — total revenue?: Life360, Inc. (LIF) reported advertising — total revenue of $19.66M in Q1 2026.
What does advertising — total revenue mean?: This metric represents the total gross revenue generated from advertising services provided within the platform. It captures income derived from displaying advertisements to users, reflecting the monetization efficiency of the company's user base. This figure is a key indicator of the company's ability to leverage its social network traffic for commercial gain.