Southwest Airlines LUV Business Segments
| Q1 '26 | Q4 '25 | Q3 '25 | Q2 '25 | Q1 '25 | ||
|---|---|---|---|---|---|---|
| Total operating revenues by Product | ||||||
| Passenger ancillary sold separately | $715M+6.9% | $669M+9.3% | $612M+98.1% | $309M+26.1% | $245M-6.1% | |
| Passenger loyalty - air transportation | $688M-12.2% | $784M-2.6% | $805M-7.5% | $870M+8.8% | $800M-10.6% | |
| Passenger non-loyalty | $5.19B-2.7% | $5.33B+8.9% | $4.9B-10.1% | $5.45B+14.3% | $4.77B-7.5% |
Chart any of these lines over time, or line them up against competitors.
Compare these in charts →Questions, answered.
- How does Southwest Airlines break its business down?
- Southwest Airlines (LUV) reports total operating revenues by product across 3 parts — Passenger ancillary sold separately, Passenger loyalty - air transportation and Passenger non-loyalty. Each is extracted from the segment footnotes and tracked over time.
- Where does Southwest Airlines's segment data come from?
- Segment breakdowns are pulled from the segment footnotes in Southwest Airlines's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.
