Discontinued — last reported Q4 '25

Sales & Marketing

Operating Expenses

Mastercard Sales & Marketing increased by 15.0% to $245.00M in Q3 2025 compared to the prior quarter. Year-over-year, this metric grew by 11.4%, from $220.00M to $245.00M. Over 3 years (FY 2021 to FY 2024), Sales & Marketing shows relatively stable performance with a -3.1% CAGR.

Analysis

StatementIncome Statement
SectionOperating Expenses
CategoryEfficiency
SignalContext dependent
VolatilityModerate
First reportedQ1 2007
Last reportedQ4 2025

How to read this metric

Rising costs may indicate aggressive expansion or a more competitive environment requiring higher spend to acquire customers.

Detailed definition

Costs incurred to promote, sell, and distribute products and services to customers. This includes advertising, sales com...

Peer comparison

Enterprise software companies often have high sales costs due to the complexity of long-term contract negotiations.

Metric ID: is_selling_and_marketing

Historical Data

18 periods
 Q2 '21Q3 '21Q4 '21Q1 '22Q2 '22Q3 '22Q4 '22Q1 '23Q2 '23Q3 '23Q4 '23Q1 '24Q2 '24Q3 '24Q4 '24Q1 '25Q2 '25Q3 '25
Value$216.00M$222.00M$338.00M$181.00M$210.00M$182.00M$216.00M$167.00M$201.00M$193.00M$264.00M$116.00M$184.00M$220.00M$295.00M$152.00M$213.00M$245.00M
QoQ Change+2.8%+52.3%-46.4%+16.0%-13.3%+18.7%-22.7%+20.4%-4.0%+36.8%-56.1%+58.6%+19.6%+34.1%-48.5%+40.1%+15.0%
YoY Change-2.8%-18.0%-36.1%-7.7%-4.3%+6.0%+22.2%-30.5%-8.5%+14.0%+11.7%+31.0%+15.8%+11.4%
Range$116.00M$338.00M
CAGR+3.0%
Avg YoY Growth+0.3%
Median YoY Growth+1.6%
Current Streak2 quarters growth

Business Segments

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Frequently Asked Questions

What is Mastercard's sales & marketing?
Mastercard (MA) reported sales & marketing of $245.00M in Q3 2025.
How has Mastercard's sales & marketing changed year-over-year?
Mastercard's sales & marketing increased by 11.4% year-over-year, from $220.00M to $245.00M.
What is the long-term trend for Mastercard's sales & marketing?
Over 3 years (2021 to 2024), Mastercard's sales & marketing has grown at a -3.1% compound annual growth rate (CAGR), from $895.00M to $815.00M.
What does sales & marketing mean?
The cost of advertising and selling products to customers.

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