Discontinued — last reported Q4 '19

Business Segments · Total Assets

North America — Total Assets

Analysis

StatementSegment
CategoryEfficiency
SignalContext dependent
VolatilityStable
First reportedQ4 2016
Last reportedQ4 2019
Rolls up toTotal Assets

How to read this metric

An increase typically signals expansion of the regional asset base or capital investment, while a decrease may indicate divestitures or asset optimization.

Detailed definition

This metric represents the total carrying value of assets specifically allocated to the North American business segment....

Peer comparison

Standard segment reporting metric found in the 'Segment Assets' or 'Geographic Assets' table of 10-K filings for multinational corporations.

Metric ID: mdlz_segment_north_america_assets

Frequently Asked Questions

What does north america — total assets mean?
The total value of all assets dedicated to the company's North American business operations.