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M/I Homes MHO Northern Homebuilding — Selling

Other geography segments

Southern Homebuilding
$33.78M+8.6%
Corporate and Other
$701K+43.1%
Financial Service
$0—

Similar metrics at other companies

Meritage Homes logo
MTHHomebuilding Segment — Selling Expense
$79.47M-16.1%
KB Home logo
KBHHomebuilding — Cost of Product and Service Sold
$908.03M-18.0%
KB Home logo
KBHHomebuilding — Selling, General and Administrative Expense
$131.04M-13.9%
NVR logo
NVRHome Building Segment — Cost of Product and Service Sold
$1.47B-19.7%
Meritage Homes logo
MTHHomebuilding — Cost of Product and Service Sold
$923.65M-12.8%
Pultegroup logo
PHMHomebuilding — Selling, General and Administrative Expense
$96.26M-2.2%

Other financials

Income statement

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Revenue$920.7M-5.7%
Gross profit$202.6M-19.9%
Net income$67.8M-39.0%
EPS (diluted)$2.55-35.9%

Balance sheet

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Cash & equivalents$767.4M-1.2%
Total debt$54.9M-6.9%
Total equity$3.2B+6.2%
Total assets$4.8B+4.4%

Cash flow

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Operating cash flow$135.7M+109%
CapEx$154.0K-88.5%
Free cash flow$135.6M+113%

Valuation

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Market cap$3.8B+1.9%

Profitability

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Gross margin22.2%-4.2pp
Net margin8.2%-3.9pp
FCF margin5.4%—

Returns & leverage

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Return on equity11.6%-7.4pp
Debt / equity0×0.0×

Where this comes from

Reported directly by M/I Homes in its filing.

Tagged under the XBRL concept us-gaap:SellingExpense.

The official record: M/I Homes’s 10-Q, filed April 24, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is M/I Homes's northern homebuilding — selling?
M/I Homes (MHO) reported northern homebuilding — selling of $20.86M in Q1 2026.
How has M/I Homes's northern homebuilding — selling changed year-over-year?
M/I Homes's northern homebuilding — selling decreased by 1.5% year-over-year, from $21.19M to $20.86M.
What is the long-term trend for M/I Homes's northern homebuilding — selling?
Over 3 years (2022 to 2025), M/I Homes's northern homebuilding — selling has grown at a 6.2% compound annual growth rate (CAGR), from $80.14M to $95.86M.
What does northern homebuilding — selling mean?
Includes costs related to marketing, sales commissions, and promotional activities specifically for the Northern homebuilding segment. This metric is essential for assessing the efficiency of customer acquisition and the competitive intensity within the regional housing market.