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M/I Homes MHO Northern Homebuilding — Selling

Other geography segments

Southern Homebuilding
$33.78M+8.6%
Corporate and Other
$701K+43.1%
Financial Service
$0—

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Other financials

Income statement

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Revenue$1.1B-8.5%
Gross profit$235.5M-17.8%
Net income$79.1M-34.8%
EPS (diluted)$0.12-97.3%

Balance sheet

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Cash & equivalents$735.9M-8.1%
Total debt$949.3M+1,537%
Total equity$3.2B+4.7%
Total assets$4.9B+2.4%

Cash flow

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Operating cash flow$36.8M-2.5%
CapEx$154.0K-88.5%
Free cash flow$135.6M+113%

Valuation

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Market cap$3.71B+8.6%
Enterprise value$3.03B+46.8%
P/E11.7×+5.0×
P/S0.9×+0.1×

Profitability

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Gross margin21.5%-4.0pp
Net margin7.4%-4.0pp
FCF margin5.4%—

Returns & leverage

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Return on equity10.1%-7.5pp
Debt / equity0.3×+0.3×

Where this comes from

Reported directly by M/I Homes in its filing.

Tagged under the XBRL concept us-gaap:SellingExpense.

The source filing: M/I Homes’s 10-Q, filed April 24, 2026.

Filed
Apr 24, 2026, 11:12 AM EDT
Fiscal quarter
Q1 FY2026
Calendar quarter
Q1 2026
Accession
0000799292-26-000017
(In thousands)Three Months Ended March 31, 2026Three Months Ended March 31, 2025
Corporate and unallocated general and administrative expense18,77218,376
Total general and administrative expense$61,186$59,073
Selling expense:
Northern homebuilding$20,864$21,190
Southern homebuilding33,77531,106
Financial services (a)——
Segment selling expense$54,639$52,296
Corporate and unallocated selling expense701490

Item 6. Exhibits [42](#i5b32b39a8529406f9be4b5921b543fe1_184)

FAQ

What is M/I Homes's northern homebuilding — selling?
M/I Homes (MHO) reported northern homebuilding — selling of $20.86M in Q1 2026.
How has M/I Homes's northern homebuilding — selling changed year-over-year?
M/I Homes's northern homebuilding — selling decreased by 1.5% year-over-year, from $21.19M to $20.86M.
What is the long-term trend for M/I Homes's northern homebuilding — selling?
Over 3 years (2022 to 2025), M/I Homes's northern homebuilding — selling has grown at a 6.2% compound annual growth rate (CAGR), from $80.14M to $95.86M.
What does northern homebuilding — selling mean?
Includes costs related to marketing, sales commissions, and promotional activities specifically for the Northern homebuilding segment. This metric is essential for assessing the efficiency of customer acquisition and the competitive intensity within the regional housing market.

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