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National CineMedia NCMI Business Segments

Q1 '26Q4 '25Q3 '25Q2 '25Q1 '25
Revenue by Product
Founding Member Advertising Revenue From Beverage Concessionaire Agreements$2.1M-38.2%$3.4M-12.8%$3.9M-7.1%$4.2M+61.5%$2.6M-27.8%
Local Advertising Revenue$4.4M-68.1%$13.8M+43.8%$9.6M+50.0%$6.4M+30.6%$4.9M-61.1%
National Advertising Revenue$27.5M-63.8%$76M+52.3%$49.9M+21.1%$41.2M+50.4%$27.4M-60.9%

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Questions, answered.

How does National CineMedia break its business down?
National CineMedia (NCMI) reports revenue by product across 3 parts — Founding Member Advertising Revenue From Beverage Concessionaire Agreements, Local Advertising Revenue and National Advertising Revenue. Each is extracted from the segment footnotes and tracked over time.
Where does National CineMedia's segment data come from?
Segment breakdowns are pulled from the segment footnotes in National CineMedia's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.