Business Segments · Goodwill

Beauty — Goodwill

Procter & Gamble Beauty — Goodwill decreased by 0.9% to $14.11B in Q1 2026 compared to the prior quarter. Year-over-year, this metric grew by 2.2%, from $13.80B to $14.11B. Over 4 years (FY 2021 to FY 2025), Beauty — Goodwill shows relatively stable performance with a 1.2% CAGR.

Analysis

StatementSegment
CategoryMarket Position
SignalContext dependent
VolatilityStable
First reportedQ4 2014
Last reportedQ3 2026Apr 24, 2026
Rolls up toGoodwill

How to read this metric

Significant changes often indicate recent acquisitions or impairment charges, which can signal shifts in the segment's long-term strategic value.

Detailed definition

This represents the premium paid for acquisitions within the Beauty segment that exceeds the fair value of the acquired...

Peer comparison

Standard balance sheet item for companies that grow through M&A.

Metric ID: pg_segment_beauty_goodwill

Historical Data

20 periods
 Q4 '21Q1 '22Q2 '22Q3 '22Q4 '22Q1 '23Q2 '23Q3 '23Q4 '23Q1 '24Q2 '24Q3 '24Q4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26Q2 '26Q3 '26
Value$13.26B$13.11B$13.16B$13.66B$13.30B$12.95B$13.38B$13.92B$13.89B$13.74B$13.99B$13.86B$13.72B$13.97B$13.58B$13.80B$14.23B$14.23B$14.23B$14.11B
QoQ Change-1.1%+0.4%+3.8%-2.7%-2.6%+3.3%+4.0%-0.2%-1.1%+1.8%-0.9%-1.0%+1.8%-2.8%+1.6%+3.1%-0.0%+0.0%-0.9%
YoY Change+0.3%-1.2%+1.7%+1.9%+4.5%+6.1%+4.5%-0.5%-1.2%+1.7%-2.9%-0.4%+3.7%+1.8%+4.8%+2.2%
Range$12.95B$14.23B
CAGR+1.3%
Avg YoY Growth+1.7%
Median YoY Growth+1.8%

Frequently Asked Questions

What is Procter & Gamble's beauty — goodwill?
Procter & Gamble (PG) reported beauty — goodwill of $14.11B in Q1 2026.
How has Procter & Gamble's beauty — goodwill changed year-over-year?
Procter & Gamble's beauty — goodwill increased by 2.2% year-over-year, from $13.80B to $14.11B.
What is the long-term trend for Procter & Gamble's beauty — goodwill?
Over 4 years (2021 to 2025), Procter & Gamble's beauty — goodwill has grown at a 1.2% compound annual growth rate (CAGR), from $53.01B to $55.58B.
What does beauty — goodwill mean?
The value of intangible assets like brand reputation acquired through past business purchases.