Business Segments · Amortization of deferred policy acquisition costs

Individual Life — Amortization of deferred policy acquisition costs

Prudential Financial Individual Life — Amortization of deferred policy acquisition costs decreased by 0.9% to $108.00M in Q1 2026 compared to the prior quarter. Year-over-year, this metric declined by 1.8%, from $110.00M to $108.00M. Over 4 years (FY 2021 to FY 2025), Individual Life — Amortization of deferred policy acquisition costs shows relatively stable performance with a 2.3% CAGR. This is a positive signal — lower values indicate better performance for this metric.

Analysis

StatementSegment
CategoryEfficiency
SignalLower is better
VolatilityStable

How to read this metric

Consistent amortization indicates stable policy persistency and predictable expense recognition.

Detailed definition

The periodic expense recognized as capitalized acquisition costs are amortized over the life of the insurance policies....

Peer comparison

Standard amortization of DAC metric across the life insurance industry.

Metric ID: pru_segment_individual_life_amortization_of_deferred_policy_acquisition_costs

Historical Data

20 periods
 Q2 '21Q3 '21Q4 '21Q1 '22Q2 '22Q3 '22Q4 '22Q1 '23Q2 '23Q3 '23Q4 '23Q1 '24Q2 '24Q3 '24Q4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Value$98.75M$98.75M$98.75M$111.00M$111.00M$111.00M$148.00M$114.00M$114.00M$114.00M$114.00M$116.00M$110.00M$110.00M$106.00M$110.00M$107.00M$107.00M$109.00M$108.00M
QoQ Change+0.0%+0.0%+12.4%+0.0%+0.0%+33.3%-23.0%+0.0%+0.0%+0.0%+1.8%-5.2%+0.0%-3.6%+3.8%-2.7%+0.0%+1.9%-0.9%
YoY Change+12.4%+12.4%+49.9%+2.7%+2.7%+2.7%-23.0%+1.8%-3.5%-3.5%-7.0%-5.2%-2.7%-2.7%+2.8%-1.8%
Range$98.75M$148.00M
CAGR+1.9%
Avg YoY Growth+2.4%
Median YoY Growth-0.0%

Frequently Asked Questions

What is Prudential Financial's individual life — amortization of deferred policy acquisition costs?
Prudential Financial (PRU) reported individual life — amortization of deferred policy acquisition costs of $108.00M in Q1 2026.
How has Prudential Financial's individual life — amortization of deferred policy acquisition costs changed year-over-year?
Prudential Financial's individual life — amortization of deferred policy acquisition costs decreased by 1.8% year-over-year, from $110.00M to $108.00M.
What is the long-term trend for Prudential Financial's individual life — amortization of deferred policy acquisition costs?
Over 4 years (2021 to 2025), Prudential Financial's individual life — amortization of deferred policy acquisition costs has grown at a 2.3% compound annual growth rate (CAGR), from $395.00M to $433.00M.
What does individual life — amortization of deferred policy acquisition costs mean?
The annual expense of writing off previously capitalized policy acquisition costs.