Business Segments · Capitalization
Individual Life — Capitalization
Prudential Financial Individual Life — Capitalization decreased by 18.5% to $216.00M in Q1 2026 compared to the prior quarter. Year-over-year, this metric grew by 6.9%, from $202.00M to $216.00M. Over 2 years (FY 2023 to FY 2025), Individual Life — Capitalization shows an upward trend with a 10.2% CAGR. This decline may warrant attention — for this metric, higher values are generally preferred.
Analysis
StatementSegment
CategoryCapital Allocation
SignalHigher is better
VolatilityModerate
First reportedQ1 2023
Last reportedQ1 2026
How to read this metric
Higher capitalization often signals aggressive growth in new business acquisition.
Detailed definition
The amount of costs deferred and capitalized related to the acquisition of new insurance business, such as commissions a...
Peer comparison
Refers to Deferred Policy Acquisition Costs (DAC) commonly found in insurance accounting.
Metric ID:
pru_segment_individual_life_capitalizationHistorical Data
13 periods
| Q1 '23 | Q2 '23 | Q3 '23 | Q4 '23 | Q1 '24 | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | Q4 '25 | Q1 '26 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Value | $192.00M | $192.00M | $192.00M | $192.00M | $195.00M | $219.00M | $225.00M | $262.00M | $202.00M | $220.00M | $246.00M | $265.00M | $216.00M |
| QoQ Change | — | +0.0% | +0.0% | +0.0% | +1.6% | +12.3% | +2.7% | +16.4% | -22.9% | +8.9% | +11.8% | +7.7% | -18.5% |
| YoY Change | — | — | — | — | +1.6% | +14.1% | +17.2% | +36.5% | +3.6% | +0.5% | +9.3% | +1.1% | +6.9% |
Range$192.00M – $265.00M
CAGR+4.0%
Avg YoY Growth+10.1%
Median YoY Growth+6.9%
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Frequently Asked Questions
- What is Prudential Financial's individual life — capitalization?
- Prudential Financial (PRU) reported individual life — capitalization of $216.00M in Q1 2026.
- How has Prudential Financial's individual life — capitalization changed year-over-year?
- Prudential Financial's individual life — capitalization increased by 6.9% year-over-year, from $202.00M to $216.00M.
- What is the long-term trend for Prudential Financial's individual life — capitalization?
- Over 2 years (2023 to 2025), Prudential Financial's individual life — capitalization has grown at a 10.2% compound annual growth rate (CAGR), from $768.00M to $933.00M.
- What does individual life — capitalization mean?
- Costs associated with acquiring new insurance policies that are capitalized as assets.