Products & Services · Policyholder Account Balance, Unearned Revenue Reserve

Variable Universal Life — Policyholder Account Balance, Unearned Revenue Reserve

Prudential Financial Variable Universal Life — Policyholder Account Balance, Unearned Revenue Reserve decreased by 33.2% to $3.91B in Q1 2026 compared to the prior quarter. Year-over-year, this metric declined by 27.5%, from $5.40B to $3.91B. Over 2 years (FY 2023 to FY 2025), Variable Universal Life — Policyholder Account Balance, Unearned Revenue Reserve shows an upward trend with a 13.4% CAGR.

Analysis

StatementSegment
Categoryliability
SignalContext dependent
VolatilityStable
First reportedQ4 2020
Last reportedQ1 2026

How to read this metric

An increase suggests growth in the underlying policy base or higher upfront premium collections, while a decrease may indicate policy lapses or revenue recognition.

Detailed definition

This represents the total liability held for unearned revenue associated with variable universal life insurance policies...

Peer comparison

Similar to unearned premium reserves found in other life insurance companies' balance sheets.

Metric ID: pru_segment_variable_universal_life_policyholder_account_balance_unearned_revenue_reserve

Historical Data

15 periods
 Q4 '21Q4 '22Q1 '23Q2 '23Q3 '23Q4 '23Q1 '24Q2 '24Q3 '24Q4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Value$3.36B$3.98B$4.14B$4.30B$4.45B$4.61B$4.77B$4.93B$5.09B$5.25B$5.40B$5.55B$5.70B$5.86B$3.91B
QoQ Change+18.6%+3.9%+3.7%+3.6%+3.6%+3.4%+3.4%+3.2%+3.1%+2.9%+2.9%+2.7%+2.7%-33.2%
YoY Change+18.6%+15.8%+15.2%+14.8%+14.3%+13.7%+13.1%+12.6%+12.1%+11.6%-27.5%
Range$3.36B$5.86B
CAGR+4.5%
Avg YoY Growth+10.4%
Median YoY Growth+13.7%

Frequently Asked Questions

What is Prudential Financial's variable universal life — policyholder account balance, unearned revenue reserve?
Prudential Financial (PRU) reported variable universal life — policyholder account balance, unearned revenue reserve of $3.91B in Q1 2026.
How has Prudential Financial's variable universal life — policyholder account balance, unearned revenue reserve changed year-over-year?
Prudential Financial's variable universal life — policyholder account balance, unearned revenue reserve decreased by 27.5% year-over-year, from $5.40B to $3.91B.
What is the long-term trend for Prudential Financial's variable universal life — policyholder account balance, unearned revenue reserve?
Over 2 years (2023 to 2025), Prudential Financial's variable universal life — policyholder account balance, unearned revenue reserve has grown at a 13.4% compound annual growth rate (CAGR), from $17.50B to $22.50B.
What does variable universal life — policyholder account balance, unearned revenue reserve mean?
The total amount of collected premiums for variable life insurance that the company has not yet earned as revenue.