Discontinued — last reported Q3 '18
Business Segments · Indefinite Lived Intangible Assets Excluding Goodwill
Popeyes — Indefinite Lived Intangible Assets Excluding Goodwill
Analysis
StatementSegment
CategoryMarket Position
SignalContext dependent
VolatilityStable
First reportedQ4 2016
Last reportedQ3 2018Oct 24, 2018
Rolls up toIntangibles (Net)
How to read this metric
Stability indicates consistent brand value, while a decrease suggests a potential impairment due to a loss of brand strength or market relevance.
Detailed definition
These are non-physical assets, such as trademarks or brand names, that are expected to generate cash flows for an indefi...
Peer comparison
Comparable to brand-related intangible assets reported by other franchisors with significant intellectual property portfolios.
Metric ID:
qsr_segment_popeyes_indefinite_lived_intangible_assets_excluding_goodwillSimilar Metrics at Other Companies
Frequently Asked Questions
- What does popeyes — indefinite lived intangible assets excluding goodwill mean?
- The value of non-physical assets like brand names that have an indefinite useful life and are not amortized.