Restaurant Brands International TH — Indefinite-lived intangible assets: decreased by 1.2% to $6.15B in Q1 2026 compared to the prior quarter. Year-over-year, this metric grew by 3.0%, from $5.97B to $6.15B. Over 4 years (FY 2021 to FY 2025), TH — Indefinite-lived intangible assets: shows relatively stable performance with a -2.2% CAGR. This decline may warrant attention — for this metric, higher values are generally preferred.
Stability or growth in this value suggests strong brand equity, while significant write-downs signal potential brand degradation or market challenges.
The carrying value of assets such as brand names or trademarks within the Tim Hortons segment that are not subject to am...
Standard accounting metric for companies that have grown through acquisitions; comparable to brand value assets at other global consumer brands.
qsr_segment_th_indefinite_lived_intangible_assets| Q2 '21 | Q3 '21 | Q4 '21 | Q1 '22 | Q2 '22 | Q3 '22 | Q4 '22 | Q1 '23 | Q2 '23 | Q3 '23 | Q4 '23 | Q1 '24 | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | Q4 '25 | Q1 '26 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Value | $6.81B | $6.68B | $6.70B | $6.76B | $6.59B | $6.18B | $6.29B | $6.31B | $6.42B | $6.29B | $6.42B | $6.30B | $6.24B | $6.31B | $5.97B | $5.97B | $6.27B | $6.15B | $6.22B | $6.15B |
| QoQ Change | — | -2.0% | +0.3% | +0.9% | -2.5% | -6.1% | +1.8% | +0.2% | +1.8% | -2.2% | +2.2% | -1.9% | -0.9% | +1.0% | -5.3% | -0.0% | +5.0% | -2.0% | +1.3% | -1.2% |
| YoY Change | — | — | — | — | -3.3% | -7.4% | -6.0% | -6.6% | -2.5% | +1.7% | +2.1% | -0.1% | -2.8% | +0.3% | -7.0% | -5.2% | +0.5% | -2.5% | +4.2% | +3.0% |