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Rumble, Inc. RUM Business Segments — Programming And Content

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SIRIProgramming and content — Cost of Services
$150M-2.0%
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CMCSAProgramming and production
$10.88B+29.3%
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CMCSAStudios — Programming and production
$2.24B+17.6%
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SPHRProduced content costs
$11.06M+52.7%
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CMCSAResidential Connectivity & Platforms — Programming and production
$3.79B-7.8%
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SIRIProgramming and content — Cost of Goods and Service, Excluding Depreciation, Depletion, Amortization , And Share Based Compensation
$137M-4.9%

Other financials

Income statement

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Revenue$25.5M+7.4%
Gross profit-$1.5M+75.7%
Operating income-$39.1M-7.5%
Net income-$30.3M-1,042%
EPS (diluted)-$0.12-1,100%

Balance sheet

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Cash & equivalents$219.0M+2,198%
Total debt$1.6M+1.1%
Total equity$249.9M-26.4%
Total assets$311.2M-20.4%

Cash flow

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Operating cash flow-$16.6M-14.6%
CapEx$1.1M+731%
Free cash flow-$17.7M-21.1%

Valuation

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Market cap$1.71B-27.7%

Profitability

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Gross margin-12.1%-5.4pp
Operating margin-126.4%-3.7pp
Net margin-106.9%-41.5pp
FCF margin-75.8%+8.2pp

Returns & leverage

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Return on equity-37.1%-14.7pp
Debt / equity0×0.0×
Current ratio4.7×-5.2×

Where this comes from

Reported directly by Rumble, Inc. in its filing.

Tagged under the XBRL concept rum:ProgrammingAndContent.

The official record: Rumble, Inc.’s 10-Q, filed May 14, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Rumble, Inc.'s business segments — programming and content?
Rumble, Inc. (RUM) reported business segments — programming and content of $22.51M in Q1 2026.
How has Rumble, Inc.'s business segments — programming and content changed year-over-year?
Rumble, Inc.'s business segments — programming and content decreased by 9.1% year-over-year, from $24.75M to $22.51M.
What is the long-term trend for Rumble, Inc.'s business segments — programming and content?
Over 2 years (2023 to 2025), Rumble, Inc.'s business segments — programming and content has grown at a -18.3% compound annual growth rate (CAGR), from $129.52M to $86.38M.
What does business segments — programming and content mean?
Refers to the costs incurred to acquire, license, or produce video content for the platform. This is a critical investment for user engagement and platform growth, reflecting the company's strategy in content acquisition.