Deferred Revenue
Starbucks Deferred Revenue decreased by 0.4% to $5.75B in Q4 2025 compared to the prior quarter. Year-over-year, this metric declined by 3.3%, from $5.94B to $5.75B. Over 5 years (FY 2020 to FY 2025), Deferred Revenue shows a downward trend with a -2.7% CAGR. This decline may warrant attention — for this metric, higher values are generally preferred.
Analysis
How to read this metric
An increase suggests strong sales of subscription-based services or bundled offerings, providing a predictable pipeline for future revenue recognition.
Detailed definition
Represents cash payments received from customers in advance of the company fulfilling its performance obligations, speci...
Peer comparison
High-growth software and services companies typically maintain larger deferred revenue balances relative to pure hardware manufacturers.
deferred_revenue_currentHistorical Data
| Q2 '21 | Q3 '21 | Q4 '21 | Q1 '22 | Q2 '22 | Q3 '22 | Q4 '22 | Q1 '23 | Q2 '23 | Q3 '23 | Q4 '23 | Q1 '24 | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | Q4 '25 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Value | $6.49B | $6.46B | $6.45B | $6.38B | $6.33B | $6.28B | $6.26B | $6.20B | $6.15B | $6.10B | $6.13B | $6.06B | $6.01B | $5.96B | $5.94B | $5.87B | $5.83B | $5.77B | $5.75B |
| QoQ Change | — | -0.4% | -0.2% | -1.0% | -0.8% | -0.8% | -0.3% | -1.0% | -0.8% | -0.8% | +0.4% | -1.2% | -0.8% | -0.8% | -0.4% | -1.2% | -0.8% | -0.9% | -0.4% |
| YoY Change | — | — | — | — | -2.4% | -2.8% | -2.9% | -2.8% | -2.9% | -2.8% | -2.1% | -2.3% | -2.3% | -2.3% | -3.1% | -3.1% | -3.1% | -3.2% | -3.3% |
Product Breakdown
Deferred Revenue at Other Companies
Frequently Asked Questions
- What is Starbucks's deferred revenue?
- Starbucks (SBUX) reported deferred revenue of $5.75B in Q4 2025.
- How has Starbucks's deferred revenue changed year-over-year?
- Starbucks's deferred revenue decreased by 3.3% year-over-year, from $5.94B to $5.75B.
- What is the long-term trend for Starbucks's deferred revenue?
- Over 5 years (2020 to 2025), Starbucks's deferred revenue has grown at a -2.7% compound annual growth rate (CAGR), from $6.60B to $5.75B.
- What does deferred revenue mean?
- Money collected from customers for products or services that haven't been delivered yet but will be within a year.