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Advertising at other companies

Great Southern Bancorp logo
Great Southern BancorpGSBC
$372K+28.3%
Five Star Bancorp logo
Five Star BancorpFSBC
$744K+42.5%
Independent Bank Corporation logo
Independent Bank CorporationIBCP
$1.21M+40.5%
Columbia Financial, Inc. logo
Columbia Financial, Inc.CLBK
$648K+22.0%
Renasant logo
RenasantRNST
$4.6M+7.0%

Other financials

Income statement

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Revenue$50.2M+8.9%
Net income$17.8M+13.3%
EPS (diluted)$1.60+15.1%

Balance sheet

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Cash & equivalents$93.0M-59.0%
Total debt$6.8M-0.4%
Total equity$573.5M+8.5%
Total assets$5.1B+3.3%

Cash flow

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Operating cash flow$29.0M+20.3%
CapEx$456.0K-66.8%
Free cash flow$28.5M+25.6%

Valuation

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Market cap$819.67M+41.0%
Enterprise value$733.46M+103%
P/E12.2×+1.8×
P/S4.2×+0.9×

Profitability

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Net margin34.3%+2.6pp
FCF margin45.8%+10.5pp

Returns & leverage

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Return on equity12.2%+1.0pp
Debt / equity0.0×

Where this comes from

Reported directly by Southern Missouri Bancorp in its filing.

Tagged under the XBRL concept us-gaap:AdvertisingExpense.

The official record: Southern Missouri Bancorp’s 10-Q, filed May 8, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Southern Missouri Bancorp's advertising?
Southern Missouri Bancorp (SMBC) reported advertising of $553K in Q1 2026.
How has Southern Missouri Bancorp's advertising changed year-over-year?
Southern Missouri Bancorp's advertising increased by 4.3% year-over-year, from $530K to $553K.
What is the long-term trend for Southern Missouri Bancorp's advertising?
Over 4 years (2021 to 2025), Southern Missouri Bancorp's advertising has grown at a 17.7% compound annual growth rate (CAGR), from $1.08M to $2.07M.
What does advertising mean?
Includes all costs associated with marketing, promotional campaigns, and brand awareness initiatives aimed at acquiring new customers or retaining existing ones. This metric reflects the company's investment in growth and market positioning within the competitive financial services landscape.