Skip to content

SharkNinja SN Business Segments

TTM Q1 '25TTM Q4 '24TTM Q3 '24TTM Q2 '24TTM Q1 '24
Net Sales by Product
Beauty and Home Environment Appliances$564.44M-0.8%$568.74M+11.2%$511.3M+12.7%$453.87M+14.5%$396.43M+16.9%
Cleaning Appliances$1.99B-3.6%$2.06B+3.0%$2B+3.1%$1.94B+3.2%$1.88B+3.4%
Cooking and Beverage Appliances$1.63B-4.9%$1.72B+4.2%$1.65B+4.4%$1.58B+4.6%$1.51B+4.8%
Food Preparation Appliances$1.18B+0.2%$1.18B+12.5%$1.05B+14.3%$916.18M+16.7%$784.9M+20.1%
Concentration risk, percentage by Product
Beauty and Home Environment Appliances19%+8.7pp10.3%+0.6pp9.7%+0.6pp9.2%+0.6pp8.6%+0.6pp
Cleaning Appliances64.1%+26.8pp37.3%-1.4pp38.7%-1.4pp40.1%-1.4pp41.4%-1.4pp
Cooking and Beverage Appliances51.6%+20.5pp31.1%-0.7pp31.8%-0.7pp32.5%-0.7pp33.2%-0.7pp
Food Preparation Appliances40.3%+19.0pp21.3%+1.5pp19.8%+1.5pp18.3%+1.5pp16.8%+1.5pp
Net Sales by Geography
Domestic$3.69B-2.7%$3.8B+5.4%$3.6B+5.7%$3.41B+6.1%$3.21B+6.4%
International$1.68B-3.2%$1.73B+7.7%$1.61B+8.4%$1.48B+9.1%$1.36B+10.1%
Concentration risk, percentage by Geography
Domestic120.6%+51.9pp68.7%-0.6pp69.3%-0.6pp69.9%-0.6pp70.4%-0.6pp
International54.4%+23.1pp31.3%+0.6pp30.7%+0.6pp30.2%+0.6pp29.6%+0.6pp

Chart any of these lines over time, or line them up against competitors.

Compare these in charts →

Questions, answered.

How does SharkNinja break its business down?
SharkNinja (SN) reports net sales by product across 4 parts — Beauty and Home Environment Appliances, Cleaning Appliances, Cooking and Beverage Appliances and Food Preparation Appliances. Each is extracted from the segment footnotes and tracked over time.
Where does SharkNinja's segment data come from?
Segment breakdowns are pulled from the segment footnotes in SharkNinja's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.