Skip to content
Screener

Target TGT Hardlines (Fun 101) — Net Sales

Other product segments

Food & beverage
$6.26B+6.1%
Household essentials
$4.57B+4.9%
Apparel & accessories
$3.85B+3.6%
Beauty
$3.4B+9.6%
Home furnishings & décor
$3.24B+0.6%
Advertising revenue
$246M+50.9%
Other
$173M+26.3%
Credit card profit sharing
$130M-7.8%
Other merchandise sales
$56M+40.0%

Similar metrics at other companies

Lowe's Companies logo
LOWHardlines — Net Sales
$6.79B+3.3%
Dick's Sporting Goods logo
DKSHardlines — Net Sales
$1.33B+11.2%
Home Depot logo
HDMajor Product Line Hardlines — Net Sales
$12.19B+2.7%
General Mills logo
GISPet — Net Sales
$746.6M+5.8%
Wabash National logo
WNCNew trailers — Net Sales
$317.05M+1.6%
Amazon logo
AMZNNet product sales — Net Sales
$71.3B+11.5%

Other financials

Income statement

See full
Revenue$25.4B+6.7%
Gross profit$7.4B+9.9%
Operating income$1.1B-22.9%
Net income$781.0M-24.6%
EPS (diluted)$1.71-24.7%

Balance sheet

See full
Cash & equivalents$3.5B+22.4%
Total debt$18.8B-1.1%
Total equity$16.4B+9.7%
Total assets$58.0B+3.2%

Cash flow

See full
Operating cash flow$716.0M+160%
CapEx$1.0B+31.0%
Free cash flow-$319.0M+38.1%

Valuation

See full
Market cap$67.99B+43.9%
Enterprise value$83.29B+31.4%
P/E19.7×+8.4×
P/S0.6×+0.2×

Profitability

See full
Gross margin28.1%+0.1pp
Operating margin4.5%-0.9pp
Net margin3.2%-0.7pp
FCF margin2.8%-0.5pp

Returns & leverage

See full
Return on equity22%-7.1pp
Debt / equity1.1×-0.1×
Current ratio0.9×0.0×

Where this comes from

Reported directly by Target in its filing.

Tagged under the XBRL concept us-gaap:RevenueFromContractWithCustomerExcludingAssessedTax.

The source filing: Target’s 10-Q, filed May 29, 2026.

Filed
May 29, 2026, 3:56 PM EDT
Fiscal quarter
Q1 FY2026
Calendar quarter
Q2 2026
Accession
0000027419-26-000022
Net Sales / (millions)Three Months Ended / May 2, 2026Three Months Ended / May 3, 2025
Apparel & accessories (a)$3,846$3,711
Beauty (b)3,3983,101
Food & beverage (c)6,2635,902
Hardlines (Fun 101) (d)3,5223,074
Home furnishings & décor (e)3,2393,220
Household essentials (f)4,5704,357
Other merchandise sales5640
Merchandise sales24,89423,405

Item 1. Financial Statements (unaudited)

FAQ

What is Target's hardlines (fun 101) — net sales?
Target (TGT) reported hardlines (fun 101) — net sales of $3.52B in Q1 2026.
How has Target's hardlines (fun 101) — net sales changed year-over-year?
Target's hardlines (fun 101) — net sales increased by 14.6% year-over-year, from $3.07B to $3.52B.
What is the long-term trend for Target's hardlines (fun 101) — net sales?
Over 4 years (2021 to 2025), Target's hardlines (fun 101) — net sales has grown at a -4.0% compound annual growth rate (CAGR), from $18.61B to $15.8B.
What does hardlines (fun 101) — net sales mean?
This metric represents the total revenue generated from the sale of hardlines merchandise, which typically includes electronics, toys, sporting goods, and entertainment products. It serves as a key indicator of consumer demand for durable goods and discretionary spending patterns within the retailer's broader product portfolio. Tracking this segment helps investors gauge the effectiveness of the company's merchandising strategy and its ability to compete in high-velocity, trend-driven categories.

Ask your AI about Target's hardlines (fun 101) — net sales.

Connect your AI assistant and compare segments, right in your chat.

Connect your AI
Harbor at dusk
Claude