What is Upbound Group, Inc.'s brigit — goodwill?

Upbound Group, Inc. (UPBD) reported brigit — goodwill of $196.9M in Q4 2025.

What does brigit — goodwill mean?

Represents the intangible asset value recorded when the segment was acquired for a price exceeding the fair market value of its identifiable net assets. It reflects the premium paid for brand reputation, customer relationships, and expected synergies. Changes in this value often indicate impairment testing results or strategic adjustments to the segment's valuation.

Upbound Group, Inc. UPBD Brigit — Goodwill

Other segment segments

Acima

$288.3M0.0%

Rent-A-Center

$3M+57.9%

Similar metrics at other companies

CTB

CTBICorporate — Goodwill

$5M—

KNFWest — Goodwill

$137.88M+11.5%

XMTRUS — Goodwill

$258M0.0%

CLMTPerformance Brands — Goodwill

$91.2M-26.3%

UFPIRetail — Goodwill

$84.17M+0.1%

CNAInternational — Goodwill

$30M+3.4%

Other financials

Income statement

See full

Revenue$1.2B+3.7%

Gross profit$586.5M+6.6%

Operating income$77.4M+23.7%

Net income$35.8M+44.4%

EPS (diluted)$0.61+45.2%

Balance sheet

See full

Cash & equivalents$98.4M-8.3%

Total debt$1.3B-5.9%

Total equity$715.7M+5.4%

Total assets$3.1B+2.8%

Cash flow

See full

Operating cash flow$170.7M+15.3%

CapEx$16.0M+50.9%

Free cash flow$154.7M+12.6%

Valuation

See full

Market cap$1.14B-18.5%

Enterprise value$2.34B-12.4%

P/E13.6×+1.9×

P/S0.2×-0.1×

Profitability

See full

Gross margin48.7%+1.0pp

Operating margin5%-1.6pp

Net margin1.8%-1.0pp

FCF margin5.8%—

Returns & leverage

See full

Return on equity12.1%-7.1pp

Debt / equity1.8×-0.2×

Where this comes from

Reported directly by Upbound Group, Inc. in its filing.

Tagged under the XBRL concept us-gaap:Goodwill.

The official record: Upbound Group, Inc.’s 10-K, filed February 23, 2026, on SEC EDGAR. View the filing →

Ask your AI about Upbound Group, Inc.'s brigit — goodwill.

Connect your AI assistant and compare segments, right in your chat.

Connect your AI

Claude

Questions, answered.

What is Upbound Group, Inc.'s brigit — goodwill?: Upbound Group, Inc. (UPBD) reported brigit — goodwill of $196.9M in Q4 2025.
What does brigit — goodwill mean?: Represents the intangible asset value recorded when the segment was acquired for a price exceeding the fair market value of its identifiable net assets. It reflects the premium paid for brand reputation, customer relationships, and expected synergies. Changes in this value often indicate impairment testing results or strategic adjustments to the segment's valuation.