Zebra Technologies ZBRA Business Segments
| TTM Q1 '26 | TTM Q4 '25 | TTM Q3 '25 | TTM Q2 '25 | TTM Q1 '25 | ||
|---|---|---|---|---|---|---|
| Total Net sales by Product | ||||||
| Services and Software | $996M+1.8% | $978M+0.6% | $972M+0.3% | $969M+0.4% | $965M0.0% | |
| Tangible Products | $4.59B+3.8% | $4.42B+3.2% | $4.28B+1.5% | $4.22B+1.7% | $4.15B+3.3% | |
| Cost of sales: by Product | ||||||
| Services and Software | $516M+1.8% | $507M+1.6% | $499M+2.7% | $486M+2.3% | $475M+1.5% | |
| Tangible Products | $2.38B+3.5% | $2.3B+3.8% | $2.21B+1.4% | $2.18B+1.8% | $2.14B+2.1% | |
| Total Net sales by Geography | ||||||
| Asia Pacific | $655M+4.8% | $625M+3.3% | $605M+5.4% | $574M+4.2% | $551M+4.8% | |
| EMEA | $1.79B+3.4% | $1.73B+2.4% | $1.69B-0.6% | $1.7B-0.2% | $1.7B+4.2% | |
| Latin America | $373M+2.5% | $364M+2.0% | $357M+2.0% | $350M+2.6% | $341M+4.0% | |
| North America | $2.77B+3.3% | $2.68B+2.8% | $2.61B+1.5% | $2.57B+1.9% | $2.52B+1.1% |
Chart any of these lines over time, or line them up against competitors.
Compare these in charts →Questions, answered.
- How does Zebra Technologies break its business down?
- Zebra Technologies (ZBRA) reports total net sales by business across 2 parts — AVA and CF. Each is extracted from the segment footnotes and tracked over time.
- Where does Zebra Technologies's segment data come from?
- Segment breakdowns are pulled from the segment footnotes in Zebra Technologies's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.
