Geographic · Revenue from external customers

Foreign Countries — Revenue from external customers

Lamar Advertising Foreign Countries — Revenue from external customers decreased by 9.9% to $3.41M in Q1 2026 compared to the prior quarter. Year-over-year, this metric declined by 59.2%, from $8.36M to $3.41M. Over 4 years (FY 2021 to FY 2025), Foreign Countries — Revenue from external customers shows relatively stable performance with a 1.9% CAGR. This decline may warrant attention — for this metric, higher values are generally preferred.

Analysis

StatementSegment
CategoryGrowth
SignalHigher is better
VolatilityModerate
First reportedQ1 2016
Last reportedQ1 2026May 7, 2026
Rolls up toTotal Revenue

How to read this metric

An increase indicates successful expansion or higher demand in international markets, while a decrease suggests contraction, competitive pressure, or economic headwinds in those regions.

Detailed definition

This metric represents the total gross income generated from advertising services provided to third-party clients within...

Peer comparison

Comparable to international segment revenue reported by other global advertising or real estate firms, though often smaller relative to domestic core markets.

Metric ID: lamr_segment_foreign_countries_revenue_from_external_customers

Historical Data

20 periods
 Q2 '21Q3 '21Q4 '21Q1 '22Q2 '22Q3 '22Q4 '22Q1 '23Q2 '23Q3 '23Q4 '23Q1 '24Q2 '24Q3 '24Q4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Value$5.65M$6.95M$6.79M$6.20M$7.07M$8.45M$7.74M$6.08M$7.69M$7.92M$8.88M$7.70M$9.07M$9.68M$10.01M$8.36M$8.86M$5.25M$3.79M$3.41M
QoQ Change+23.0%-2.4%-8.7%+14.1%+19.5%-8.4%-21.5%+26.5%+3.1%+12.1%-13.3%+17.7%+6.8%+3.4%-16.5%+6.0%-40.8%-27.8%-9.9%
YoY Change+25.1%+21.6%+14.1%-2.0%+8.7%-6.3%+14.7%+26.8%+18.0%+22.2%+12.7%+8.5%-2.3%-45.8%-62.1%-59.2%
Range$3.41M$10.01M
CAGR-10.1%
Avg YoY Growth-0.3%
Median YoY Growth+10.7%
Current Streak3 quarters decline

Frequently Asked Questions

What is Lamar Advertising's foreign countries — revenue from external customers?
Lamar Advertising (LAMR) reported foreign countries — revenue from external customers of $3.41M in Q1 2026.
How has Lamar Advertising's foreign countries — revenue from external customers changed year-over-year?
Lamar Advertising's foreign countries — revenue from external customers decreased by 59.2% year-over-year, from $8.36M to $3.41M.
What is the long-term trend for Lamar Advertising's foreign countries — revenue from external customers?
Over 4 years (2021 to 2025), Lamar Advertising's foreign countries — revenue from external customers has grown at a 1.9% compound annual growth rate (CAGR), from $24.35M to $26.25M.
What does foreign countries — revenue from external customers mean?
The total sales generated from advertising services provided to customers located in foreign countries.