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Lamar Advertising
Business Segments
Business Segments
Total advertising expenses

Total advertising expenses

Lamar Advertising·Business Segments·2 segments·Rolls up to Advertising

Breakdown

Segments

BillboardView metric

OtherView metric

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Data sourced from SEC filings — methodology

OpenCapital is not affiliated with or endorsed by the U.S. Securities and Exchange Commission (SEC). All data is sourced from publicly available SEC filings.

OpenCapital

Segment	Q1 '25	Q2 '25	Q3 '25	Q4 '25	Q1 '26
Billboard	$216.93M	$221.89M	$227.51M	$230.82M	$227.51M
Other	$51.89M	$51.94M	$50.23M	$49.84M	$47.57M
Total	—	—	—	—	—