Prudential Financial Variable Universal Life — Policyholders’ account balances decreased by 54.3% to $10.76B in Q1 2026 compared to the prior quarter. Year-over-year, this metric declined by 54.6%, from $23.72B to $10.76B. Over 3 years (FY 2022 to FY 2025), Variable Universal Life — Policyholders’ account balances shows relatively stable performance with a -1.3% CAGR. This decline may warrant attention — for this metric, higher values are generally preferred.
An increase indicates growth in the product line's assets under management, while a decrease may signal higher surrenders or lower sales.
This represents the total value of funds held by the insurer on behalf of policyholders within variable universal life i...
Standard metric across life insurance companies reported as 'account value' or 'policyholder account balances'.
pru_segment_variable_universal_life_policyholders_account_balances| Q4 '21 | Q1 '22 | Q2 '22 | Q3 '22 | Q4 '22 | Q1 '23 | Q2 '23 | Q3 '23 | Q4 '23 | Q1 '24 | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | Q4 '25 | Q1 '26 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Value | $26.86B | $23.95B | $23.83B | $23.81B | $26.50B | $23.58B | $24.39B | $24.27B | $24.06B | $23.97B | $23.89B | $23.80B | $23.80B | $23.72B | $23.60B | $23.53B | $23.53B | $10.76B |
| QoQ Change | — | -10.8% | -0.5% | -0.1% | +11.3% | -11.0% | +3.5% | -0.5% | -0.8% | -0.4% | -0.3% | -0.4% | +0.0% | -0.3% | -0.5% | -0.3% | +0.0% | -54.3% |
| YoY Change | — | — | — | — | -1.3% | -1.6% | +2.4% | +2.0% | -9.2% | +1.7% | -2.0% | -1.9% | -1.1% | -1.1% | -1.2% | -1.1% | -1.1% | -54.6% |